--- title: "U.S. Franchise Trade Mission to Germany & Hungary in November" url: https://burnaze.com/article/5335464a-c57c-4523-b9c4-5dbcc94e549e source: "Franchising.com" original_url: https://www.franchising.com/articles/us_franchise_trade_mission_to_germany__hungary_in_november.html author: "Eddy Goldberg" category: "Franchise Industry" industry: "Franchise Industry" published: 2019-06-25T11:00:00.000Z modified: 2026-11-01T02:36:56.471Z image: https://imgs.franchising.com/art/articles/4636_plate.jpg --- # U.S. Franchise Trade Mission to Germany & Hungary in November **TL;DR:** The U.S. Commercial Service and the IFA are organizing a Franchise Trade Mission to Germany and Hungary in November. The trip aims to provide franchise companies with valuable briefings, market research, and opportunities to meet investors in two of Europe's most important economies. *By Eddy Goldberg, originally published in Franchising.com on 2019-06-25. [Read the original](https://www.franchising.com/articles/us_franchise_trade_mission_to_germany__hungary_in_november.html).* ## Story This November 14-19, the U.S. Commercial Service (USCS) and the IFA have teamed up for a Franchise Trade Mission to Frankfurt, Germany and Budapest, Hungary. The trip is designated as a Certified Trade Mission by the USCS. Franchise companies that participate will receive valuable briefings, firsthand market research, and the opportunity to meet investors in two of Europe's most important economies. Itinerary items include one-on-one matchmaking meetings with pre-screened local investors (based on criteria provided by the U. S. franchisors making the trip), country briefings with U.S. Embassy officials and USCS officers, briefings from local commercial and legal experts, and local site visits. These trade missions can be a cost-effective opportunity to establish a personal feel for the culture, political climate, and market potential of a country. Interested in learning more about these trade missions? gov franchise page for additional resources and information. To get you started, here's their statement of purpose: "The Franchise Team of the U.S. Commercial Service is dedicated to enhancing the global competitiveness of the U.S. franchise industry, expanding its market access, and increasing exports." 2020 Master & Multi-Unit Franchising Conference Can't make those November dates? Not interested in those 2 countries, but still looking to expand in Europe? Consider attending the 2020 Master & Multi-Unit Franchising Conference in Vienna, January 28-30, 2020. Co-produced by Franchise Update Media and MFV Expositions, the MMUFC attracts industry leaders, franchisors, franchisees, and master developers who address issues and solutions for franchise expansion in Europe. ## Entities - Franchising.com (publication) - Franchise Industry (sector) - Eddy Goldberg (person) - IFA (company) - Multi-Unit Franchising Conference (company) - Germany (location) - MFV Expositions (company) - european expansion (topic) - Hungary (location) - U.S. Commercial Service (regulator) - trade mission (topic) - U.S. Embassy (regulator) --- Originally reported by Eddy Goldberg, Franchising.com (https://www.franchising.com/articles/us_franchise_trade_mission_to_germany__hungary_in_november.html). Summarized by Burnaze (https://burnaze.com/article/5335464a-c57c-4523-b9c4-5dbcc94e549e).