---
title: "Yahoo! Finance: Level 5 Capital Partners Managing Partner and Heyday CEO & Co-Founder Sit Down With Yahoo Finance’s Alexis Christoforous to Discuss Heyday’s Expansion Plans"
url: https://burnaze.com/article/534bfa21-cd84-4358-8b2b-3811527a30cf
source: "1851 Franchise"
original_url: https://1851franchise.com/yahoo-finance-level-5-capital-partners-managing-partner-and-heyday-ceo-co-founder-sit-down-with-yahoo-finances-alexis-christoforous-to-discuss-heydays-expansion-plans-2715607
category: "Medspa & aesthetics"
industry: "Beauty & Wellness"
segment: "Medspa & aesthetics"
topics: ["Finance & M&A","Development & multi-unit","People"]
published: 2021-04-29T18:13:00.000Z
modified: 2026-11-01T01:16:14.237Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/a09f048051e4c2a7a9710b0168148e835980.jpg
---

# Yahoo! Finance: Level 5 Capital Partners Managing Partner and Heyday CEO & Co-Founder Sit Down With Yahoo Finance’s Alexis Christoforous to Discuss Heyday’s Expansion Plans

**TL;DR:** Heyday, a skincare company, plans to open 40 new stores with the help of Level 5 Capital Partners. The company aims to open over 500 stores nationally, with the initial 40 stores located in the DC area, LA, Atlanta, and potentially Texas.

*originally published in 1851 Franchise on 2021-04-29. [Read the original](https://1851franchise.com/yahoo-finance-level-5-capital-partners-managing-partner-and-heyday-ceo-co-founder-sit-down-with-yahoo-finances-alexis-christoforous-to-discuss-heydays-expansion-plans-2715607).*

## Story

Heyday , a fast-growing skincare company on a mission to provide expert skincare, was recently featured on Yahoo! Finance . Level 5 Capital Partners Managing Partner Chris Kenny and Heyday CEO Adam Ross spoke with reporter Alexis Christoforous about the projected outlook on the skincare industry and Heyday’s plans for expansion.

Kenny expressed he was drawn to the brand because it was clear there was a national opportunity to make people's lives better by giving them a more convenient avenue to get high-quality skincare. As a result of the partnership, Heyday will be opening 40 new stores.

“We think there is north of 500 stores that Heyday can open nationally,” said Kenny, “And those 40 stores will be in the DC area, LA, likely Atlanta, and we'll evaluate Texas.”

Additionally, Ross touched on how unexpectedly difficult this past year has been on business and how it has ultimately allowed for the brand to have a more successful future by encouraging him to be more strategic when planning out the product roadmap.

“Clients are coming back, and they're spending more,” stated Ross. “They're having a great experience, and they're rebooking at rates that we've never seen pre-pandemic.

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- Beauty & Wellness (sector)
- partnership (topic)
- business growth (topic)
- Level 5 Capital Partners (investor)
- Yahoo (company)
- Heyday (company)
- skincare industry (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/yahoo-finance-level-5-capital-partners-managing-partner-and-heyday-ceo-co-founder-sit-down-with-yahoo-finances-alexis-christoforous-to-discuss-heydays-expansion-plans-2715607). Summarized by Burnaze (https://burnaze.com/article/534bfa21-cd84-4358-8b2b-3811527a30cf).