---
title: "Zaxbys Debuts in New Jersey with Plans for First Six Locations"
url: https://burnaze.com/article/54128b6e-5a24-4205-aee6-7e07cb6db1be
source: "Franchising.com"
original_url: https://www.franchising.com/news/20241025_zaxbys_debuts_in_new_jersey_with_plans_for_first_six_locations.html
category: "Chicken"
industry: "Restaurants"
segment: "Chicken"
topics: ["Development & multi-unit"]
published: 2024-10-25T12:00:00.000Z
modified: 2026-10-31T18:29:18.574Z
image: https://imgs.franchising.com/brands/social/zaxbys.jpg
---

# Zaxbys Debuts in New Jersey with Plans for First Six Locations

**TL;DR:** Zaxby's is expanding into New Jersey with plans for its first six locations, led by the GSP Group. The first two locations are set to open in South Jersey in the summer of 2025.

*originally published in Franchising.com on 2024-10-25. [Read the original](https://www.franchising.com/news/20241025_zaxbys_debuts_in_new_jersey_with_plans_for_first_six_locations.html).*

## Story

Zaxbys™ is excited to announce its venture into New Jersey. The first two locations, set to open in South Jersey in the summer of 2025. This ambitious move is being made by the GSP Group, led by Premanand Gupta, a longtime New Jersey resident.

Currently, the GSP Group has signed on to open six Zaxbys locations across South, Central, and North Jersey.

“We started looking into Zaxbys about a year ago,” said Premanand Gupta, co-owner of GSP Group. “We have always been interested in the chicken market. We’re confident that it will quickly become a local favorite.”

Gupta and his associates have extensive business experience, including independent entrepreneurial ventures and other quick-service restaurant brands such as Dunkin' and Subway.

Mike Mettler, Chief Development Officer at Zaxbys, expressed his excitement for this new partnership.

“We are eager to see Zaxbys expand into New Jersey with such experienced and passionate owners. The GSP Group’s strong operational background and commitment to excellence make them the ideal partners.”

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- Dunkin' Brands (company)
- Subway (company)
- new jersey (location)
- Zaxby's (company)
- quick service restaurant (topic)
- Mike Mettler (person)
- new market (topic)
- GSP Group (company)
- Premanand Gupta (person)

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Originally reported by Franchising.com (https://www.franchising.com/news/20241025_zaxbys_debuts_in_new_jersey_with_plans_for_first_six_locations.html). Summarized by Burnaze (https://burnaze.com/article/54128b6e-5a24-4205-aee6-7e07cb6db1be).