---
title: "TechCrunch: Instagram quietly launched payments for commerce"
url: https://burnaze.com/article/55c5c75d-aac0-44a3-aac7-17d40c81d30c
source: "1851 Franchise"
original_url: https://1851franchise.com/techcrunch-instagram-quietly-launched-payments-for-commerce-2706448
category: "Technology"
topics: ["Technology"]
published: 2018-05-03T21:16:33.000Z
modified: 2026-11-01T02:34:25.157Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/fa639da20e8553473cba5082c4d8d17c3791.jpg
---

# TechCrunch: Instagram quietly launched payments for commerce

**TL;DR:** Instagram has launched payments for commerce, allowing users to save payment information directly in the app. The first brand to use this feature is Resy, a dinner reservation app.

*originally published in 1851 Franchise on 2018-05-03. [Read the original](https://1851franchise.com/techcrunch-instagram-quietly-launched-payments-for-commerce-2706448).*

## Story

Today, TechCrunch reported that, in an effort to make the buying experience on Instagram more seamless, the social sharing app will now allow users to save payment information directly in the app. Although Instagram already allowed users to shop online retailers' sites right from a pop-out page, this new update means consumers can skip the check-out process and make purchases directly from the app.

The first brand equipped with this upgrade is dinner reservation app Resy. Resy's clients' Instagram pages will now offer this new payment option for booking. Instagram says users can expect to make direct payments on the apps for things like movie tickets and clothing in the future.

This update comes as the Facebook-owned platform continues to build out its ad model and support businesses.

## Entities

- 1851 Franchise (publication)
- General (sector)
- Facebook (company)
- Instagram (company)
- social media (topic)
- e-commerce (topic)
- Resy (company)
- payment feature (topic)
- commerce update (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/techcrunch-instagram-quietly-launched-payments-for-commerce-2706448). Summarized by Burnaze (https://burnaze.com/article/55c5c75d-aac0-44a3-aac7-17d40c81d30c).