--- title: "Webinar: Maximize Office Leasing Potential with PropTech" url: https://burnaze.com/article/58d3efbe-e79e-469a-aef1-8f2b0e836385 source: "Franchising.com" original_url: https://www.franchising.com/articles/webinar_maximize_office_leasing_potential_with_proptech.html author: "Eddy Goldberg" category: "Business Services" industry: "Business Services" published: 2023-10-20T09:00:00.000Z modified: 2026-10-31T19:59:05.807Z image: https://imgs.franchising.com/art/articles/8036_plate.jpg --- # Webinar: Maximize Office Leasing Potential with PropTech **TL;DR:** A webinar on using proptech to maximize office leasing potential is scheduled for October 24, featuring speakers Ajay Kapoor and Franco Faraudo. The webinar will discuss how technology can improve leasing in office buildings. *By Eddy Goldberg, originally published in Franchising.com on 2023-10-20. [Read the original](https://www.franchising.com/articles/webinar_maximize_office_leasing_potential_with_proptech.html).* ## Story A webinar on using proptech to make the most out of your commercial real estate is scheduled for next Tuesday, October 24, at 1 pm Eastern time. Learn more and register here . Leasing is the lifeblood of commercial real estate. It is one of the top priorities of building owners and managers even in the best of times. In this volatile market, it is critical to use every advantage to boost a property’s leasing potential and keep buildings leased up. That advantage can come in the form of technology, both in the new features that a building can be equipped with and the data it can collect. This webinar will feature an in-depth discussion about how technology can specifically be used to improve leasing in office buildings. Discussion topics will include the following: - What kinds of building improvements can make an office more attractive - What kinds of data can be used help make marketing and lease negotiations more effective? - How technology can make a building more engaging and productive to occupiers - How to determine which technologies will provide the most benefit for their cost The speakers will be Ajay Kapoor, CEO of TouchSource , and Franco Faraudo, co-founder and editor of Propmodo . - Get Started in Franchising - Franchise Rankings & Awards - Franchise Sales & Development - Featured Franchise Stories Franchising.com is produced by Franchise Update Media. Franchise Update Media has its finger on the pulse of franchising with unrivalled audience intelligence and market driven data. No media company understands the franchise landscape deeper than Franchise Update Media. 1201 New York Avenue NW, Suite 300A Washington, DC 20005 PH. (408) 402-5681 - Franchisee Financing & Lending - Site Selection & Real Estate - Supply Chain & Procurement - Annual Franchise Development Report - Multi-Unit Franchising Conference - Franchise Growth & Marketing Conference - Franchise Leadership & Development Conference - Multi-Unit Franchisee Magazine - Franchise Update Magazine - Franchise Update Franchisor Report - Franchising Express Report - International Franchise Report - Multi-Unit Franchisee Report The multi-unit franchise opportunities listed above are not related to or endorsed by Multi-Unit Franchisee or Franchise Update Media Group. We are not engaged in, supporting, or endorsing any specific franchise, business opportunity, company or individual. No statement in this site is to be construed as a recommendation. We encourage prospective franchise buyers to perform extensive due diligence when considering a franchise opportunity. ## Entities - Franchising.com (publication) - Eddy Goldberg (person) - Real Estate (sector) - Franchise Update Media (publication) - commercial real estate (topic) - webinar (topic) - proptech (topic) - office leasing (topic) - Ajay Kapoor (person) - TouchSource (company) - Franco Faraudo (person) - Propmodo (company) --- Originally reported by Eddy Goldberg, Franchising.com (https://www.franchising.com/articles/webinar_maximize_office_leasing_potential_with_proptech.html). Summarized by Burnaze (https://burnaze.com/article/58d3efbe-e79e-469a-aef1-8f2b0e836385).