---
title: "Sweet Paris Crêperie Secures Second Minnesota Location at the Mall of America®"
url: https://burnaze.com/article/5c08e16e-0472-4cb5-bc81-1ce4e9e2845e
source: "Franchising.com"
original_url: https://www.franchising.com/news/20231031_sweet_paris_crperie_secures_second_minnesota_location_at_the_mall_of_americ.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
published: 2023-10-31T12:00:00.000Z
modified: 2026-10-31T20:06:22.862Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# Sweet Paris Crêperie Secures Second Minnesota Location at the Mall of America®

**TL;DR:** Sweet Paris Crêperie & Café has secured its second location in Minnesota at the Mall of America, with a third location expected to open in Summer 2024. The location is being brought to Minnesota by Tenacity Restaurant Group, led by CEO Dustin Wetzel.

*originally published in Franchising.com on 2023-10-31. [Read the original](https://www.franchising.com/news/20231031_sweet_paris_crperie_secures_second_minnesota_location_at_the_mall_of_americ.html).*

## Story

Bringing Sweet Paris to Minnesota is Tenacity Restaurant Group, a team of partners with over two decades of restaurant experience, led by CEO Dustin Wetzel, CFO Pete Thelen, and Strategic Advisor Dan Vansteenburg. The group could not be happier with the initial response from the Woodbury community to the first ever Sweet Paris Crêperie and Café restaurant in Minnesota, and look forward to bringing our unique concept to Mall of America.

“Sweet Paris is a concept that embodies the culture and feel of Paris, so it only makes sense that it lives in the Mall of America,” said Dustin Wetzel. “The leadership team has played an important role throughout the site selection process. We are excited to become a favorite in the mall and are excited to see what the future holds.”

“We are thrilled to give Mall of America guests a taste of France with the opening of Sweet Paris Creperie,” said Carrie Charleston, Vice President of Leasing at Mall of America. “Our team is proud to bring this brand to our tourist destination. This Parisian-inspired café with a chic and stylish environment will offer a variety of delicious menu options allowing guests to transport to Paris with no passport needed.”

“Entering Mall of America marks a pivotal time in Sweet Paris’ history,” said Allison Chavez, co-founder of Sweet Paris. “This is the ideal location for us, as the mall caters to so many different people daily. It will become a flagship store in the Midwest as we continue to grow throughout the region. We are honored to be working with the Tenacity Restaurant Group to help propel the Sweet Paris brand beyond our Houston roots, contributing to our goal of nationwide expansion.”

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- franchise growth (topic)
- location expansion (topic)
- restaurant opening (topic)
- Allison Chavez (person)
- Sweet Paris (company)
- Mall of America (location)

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Originally reported by Franchising.com (https://www.franchising.com/news/20231031_sweet_paris_crperie_secures_second_minnesota_location_at_the_mall_of_americ.html). Summarized by Burnaze (https://burnaze.com/article/5c08e16e-0472-4cb5-bc81-1ce4e9e2845e).