---
title: "Limited Time Menu Option at Penn Station East Coast Subs is Bringing the Heat"
url: https://burnaze.com/article/5e162800-393e-493f-8e13-ab14c0428166
source: "Franchising.com"
original_url: https://www.franchising.com/news/20241010_limited_time_menu_option_at_penn_station_east_coast_subs_is_bringing_the_he.html
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
topics: ["Marketing"]
published: 2024-10-10T12:00:00.000Z
modified: 2026-10-31T18:31:34.708Z
image: https://imgs.franchising.com/brands/social/pennstationeastcoast.jpg
---

# Limited Time Menu Option at Penn Station East Coast Subs is Bringing the Heat

**TL;DR:** Penn Station East Coast Subs is introducing a limited-time ghost pepper cheese option to its menu, available at no extra cost to customers. The chain, founded by Jeff Osterfeld in 1985, has over 320 franchises in the US and is looking to expand with multi-unit growth opportunities.

*originally published in Franchising.com on 2024-10-10. [Read the original](https://www.franchising.com/news/20241010_limited_time_menu_option_at_penn_station_east_coast_subs_is_bringing_the_he.html).*

## Story

“We conducted a test run of the Ghost Pepper Cheese at select locations over the summer. Our customers told us they loved the heat and the flavor, and we listened,” explains Craig Dunaway, Chief Operating Officer of Penn Station East Coast Subs. “We know consumers crave a bit more kick in their food these days, so we wanted to provide a flavor that would meet that demand plus our Ghost Pepper Cheese is a perfect match for the taste profile of our brand.”

Ghost Pepper Cheese will be available, at no additional cost, for customers who want to add an extra layer of heat to any sandwich on the menu starting October 21st until supplies run out.

Penn Station East Coast Subs is famous for its mouthwatering hot grilled and cold deli sandwiches, complemented by fresh-cut fries, hand-squeezed lemonade, and freshly baked chocolate chunk cookies. Offering a variety of dining options, including eat-in, carryout, delivery, and catering, Penn Station ensures customers can enjoy their favorites however they prefer.

Jeff Osterfeld started the award-winning sandwich chain in 1985 in Dayton, Ohio. Three years later, he sold his first Penn Station franchise. Today, there are more than 320 Penn Station East Coast Subs franchises in the U.S. serving high-quality products grilled and baked to perfection. The privately-owned franchise business serves premium products that have won numerous awards.

With many attractive development territories available for multi-unit growth, there has never been a better time to become a Penn Station franchisee.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- franchise growth (topic)
- menu pricing (topic)
- limited time offer (topic)
- menu innovation (topic)
- Craig Dunaway (person)
- Jeff Osterfeld (person)
- Penn Station East Coast Subs (company)
- Dayton, Ohio (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20241010_limited_time_menu_option_at_penn_station_east_coast_subs_is_bringing_the_he.html). Summarized by Burnaze (https://burnaze.com/article/5e162800-393e-493f-8e13-ab14c0428166).