---
title: "Twin Peaks Propels International Expansion with New Latin America Openings"
url: https://burnaze.com/article/636a687f-1f6d-4177-a807-cba3f2eb7abc
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210519_twin_peaks_propels_international_expansion_with_new_latin_america_openings.html
category: "Casual dining"
industry: "Restaurants"
segment: "Casual dining"
topics: ["Development & multi-unit"]
published: 2021-05-19T12:00:00.000Z
modified: 2026-11-01T02:29:08.685Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Twin Peaks Propels International Expansion with New Latin America Openings

**TL;DR:** Twin Peaks is expanding its international presence with new locations in Mexico City and plans to expand further in Latin America and other regions. The brand aims to sign one or two international deals this year with locations set to open in 2022.

*originally published in Franchising.com on 2021-05-19. [Read the original](https://www.franchising.com/news/20210519_twin_peaks_propels_international_expansion_with_new_latin_america_openings.html).*

## Story

Last November, the ultimate sports lodge opened its first Latin America location in Mexico City. Now, Twin Peaks is preparing to expand within the market with two new restaurants set to open this year.

Under the leadership of Vice President of International Development John Brisco - a franchise veteran with more than 30 years of executive international and domestic development - Twin Peaks’ Mexico City presence is just the beginning of its vigorous international expansion efforts. The brand has its sights set on spurring rapid development overseas, targeting regions like Eastern and Central Europe and Southeast Asia.

“Twin Peaks has a very clear recipe for success internationally,” Brisco said. “Other countries love American brands, and Twin Peaks is the epitome of America. With entertainment value that no other brand can supply, topped with delicious scratch-made food, premium drinks and scenic views, Twin Peaks is where guests will go when they want to feel like they’re taking a mini trip to the U.S.”

This year, Twin Peaks’ development goal is to sign one or two international deals with locations slated to open in 2022. The brand is seeking investment groups or operators that have a presence in multiple brands to sign multi-unit development deals.

“American brands haven’t saturated international markets yet,” Brisco said. “There’s going to be a boom in restaurants, which means there’s no better time for Twin Peaks to capitalize on this huge opportunity. Twin Peaks has an impressive financial model, which will be appealing to investment groups. Many international companies are looking for the next big thing, and I have no doubt they’ll find it in Twin Peaks.”

Founded in 2005 in the Dallas suburb of Lewisville, Twin Peaks now has 80 locations in 25 states. Twin Peaks is the ultimate sports lodge featuring made-from-scratch food and the coldest beer in the business surrounded by scenic views and the latest in high-definition TVs. At every Twin Peaks, guests are immediately welcomed by a friendly and attractive Twin Peaks Girl and served up a menu made for MVPs.

From its smashed and seared-to-order burgers to in-house smoked ribs and hand-breaded wings, guests can expect menu items capable of satisfying every appetite. To learn more about franchise opportunities, visit twinpeaksfranchise.com.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- international expansion (topic)
- franchise opportunities (topic)
- multi-unit development (topic)
- Twin Peaks (company)
- Mexico City (location)
- Southeast Asia (location)
- latin america market (topic)
- Central Europe (location)
- Eastern Europe (location)

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Originally reported by Franchising.com (https://www.franchising.com/news/20210519_twin_peaks_propels_international_expansion_with_new_latin_america_openings.html). Summarized by Burnaze (https://burnaze.com/article/636a687f-1f6d-4177-a807-cba3f2eb7abc).