---
title: "Dunkin’ Brings Back Irish Creme Coffee Promotion After 5-Year Hiatus"
url: https://burnaze.com/article/64a7de7b-1fbf-467f-a76a-87fbe0666a59
source: "1851 Franchise"
original_url: https://1851franchise.com/dunkin-brings-back-irish-creme-coffee-promotion-after-5-year-hiatus-2709345
category: "Coffee & tea"
industry: "Restaurants"
segment: "Coffee & tea"
topics: ["Marketing"]
published: 2019-03-05T17:12:08.000Z
modified: 2026-11-01T01:45:18.119Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/fc49549864048aaf92e6dfe9edc1272a5543.jpg
---

# Dunkin’ Brings Back Irish Creme Coffee Promotion After 5-Year Hiatus

**TL;DR:** Dunkin' brings back its Irish Creme coffee promotion after a five-year hiatus, with seven locations participating on St. Patrick's Day. The promotion features festive interior décor, an updated exterior design, and free shots or iced Irish creme coffee or lattes for the first 250 customers.

*originally published in 1851 Franchise on 2019-03-05. [Read the original](https://1851franchise.com/dunkin-brings-back-irish-creme-coffee-promotion-after-5-year-hiatus-2709345).*

## Story

Due to increasing customer demand for Dunkin’s early March limited-time offering of Irish creme coffee drinks, the brand announced the promotion has returned for one day only after a five-year hiatus .

“Dunkin’s Irish creme is one of the most wished-for coffee flavors by Dunkin’ fans,” a Dunkin’ news article explaining the history of the offering read . “It first appeared on our menu five years ago, and fans have been dreaming of it ever since. The wait is over – Irish Creme is back by popular demand!”

On Wednesday, March 6, seven Dunkin' restaurants across the U.S. will jumpstart St. Patrick’s Day festivities by taking on the name "O'Dunkin'.” Each of these seven restaurants will feature festive interior décor and an updated exterior design to reflect the promotion. At each O'Dunkin', the brand explained, the first 250 customers will be offered a free shot or iced Irish creme coffee or latte.

To add an additional engagement element to the one-day promotion, fans of the coffee franchise will have to follow @Dunkin on Instagram for clues on where the seven O’Dunkin’ restaurants are located.

"March can be a long, cold month, but St. Patrick's Day and the end of Mardi Gras bring opportunities for pure joy,” Dunkin' U.S. CMO Tony Weisman said in the release. “Dunkin' is the brand fueling that feeling of fun and optimism when people need it most, and what better way to give our guests an extra boost than by bringing back a beloved flavor of the season."

Maddie has spent her career in the media industry, serving in various editorial roles before migrating into a hybrid content strategy and PR role with No Limit Agency. Her passion for storytelling and love of writing help her create meaningful content on behalf of her clients and fulfill No Limit Agency’s mission to tell people-driven stories. Maddie is a graduate of Saint Louis University, where she studied Communications with a focus in journalism and media studies as well as Sports Business.

In her spare time, Maddie can be found exploring Chicago’s food scene, watching an NBA game or lamenting over her middling fantasy baseball team.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- limited time offer (topic)
- Dunkin' Brands (company)
- Instagram (company)
- brand promotion (topic)
- st patrick's day promotion (topic)
- coffee flavor (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/dunkin-brings-back-irish-creme-coffee-promotion-after-5-year-hiatus-2709345). Summarized by Burnaze (https://burnaze.com/article/64a7de7b-1fbf-467f-a76a-87fbe0666a59).