---
title: "Le Macaron French Pastries® Celebrates National Macaron Day by Treating Customers and Supporting Charities on March 20"
url: https://burnaze.com/article/67a41b31-930a-4169-a080-3449320d6582
source: "Franchising.com"
original_url: https://www.franchising.com/news/20220318_le_macaron_french_pastries_celebrates_national_macaron_day_by_treating_cust.html
category: "Bakery & breakfast"
industry: "Restaurants"
segment: "Bakery & breakfast"
published: 2022-03-18T12:00:00.000Z
modified: 2026-11-01T02:10:49.715Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Le Macaron French Pastries® Celebrates National Macaron Day by Treating Customers and Supporting Charities on March 20

**TL;DR:** Le Macaron French Pastries is celebrating National Macaron Day on March 20 by giving back to local non-profit organizations and charities, and offering special promotions for customers. The company will make donations to charities including the National Leukemia and Lymphoma Society and the Susan G. Komen Foundation of Greater Detroit and Cincinnati.

*originally published in Franchising.com on 2022-03-18. [Read the original](https://www.franchising.com/news/20220318_le_macaron_french_pastries_celebrates_national_macaron_day_by_treating_cust.html).*

## Story

SARASOTA, Fla., March 18, 2022 // PRNewswire // - Le Macaron French Pastries is celebrating National Macaron Day on Sunday, March 20. The elegant French patisserie will observe National Macaron Day by giving back, including special promotions for customers at participating locations and donations to local non-profit organizations and charities. Founders Rosalie Guillem and Audrey Guillem-Saba said the special day is about recognizing the history of the macaron and delighting customers with "Little luxuries that make people smile."

"The macaron has a long history dating back centuries in Europe before it was perfected in France," said Rosalie Guillem, who founded Le Macaron with her daughter, Audrey in 2009 to bring authentic macarons to the states. "There is a growing global interest in macarons because customers are embracing them as the perfect delicacy. Our macarons are made with the finest gluten-free natural ingredients and no preservatives, and delight customers with a burst of flavors that are crisp on the outside and smooth and creamy in the center.

Whether the macarons are for special occasions, gifts, or to experience in the upbeat ambiance in our cafes with loved ones, most people quickly find macarons irresistible!"

Committed to giving back to the communities it serves, Le Macaron will make donations to local charities and non-profits in observance of National Macaron Day. Charities benefiting include Mothers Helping Mothers and the Big Cat Habitat Sanctuary in Sarasota, the National Leukemia and Lymphoma Society, the Sam Houston High School Pilot Club in Louisiana, and the Susan G. Komen Foundation of Greater Detroit and Cincinnati.

Customers will have a chance to try new flavors on National Macaron Day by receiving a free macaron with purchase of a box of six or more at participating locations.

Le Macaron began franchising in 2012 after reaching success by offering authentic French experiences that created a loyal customer following. The colorful, sophisticated décor and traditional music invites customers to experience the ambiance of a Parisian café with a menu that includes more than 20 flavors of macarons, pastries, gelato, coffee, cakes, éclairs, European style beverages and more. Macarons are also available in seasonal flavors to commemorate holidays and special occasions.

"The quality of our products and diversity of cultures allowed us to introduce thousands of new customers to the joys of macarons," said Rosalie Guillem. "We are grateful to each and every one of our dedicated franchise partners for making us the trailblazer in authentic French macarons and pastries."

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- franchise expansion (topic)
- Leukemia & Lymphoma Society (company)
- Susan G. Komen (company)
- Le Macaron French Pastries (company)
- charity donations (topic)
- national macaron day (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20220318_le_macaron_french_pastries_celebrates_national_macaron_day_by_treating_cust.html). Summarized by Burnaze (https://burnaze.com/article/67a41b31-930a-4169-a080-3449320d6582).