---
title: "Gotcha Covered Opens Newest Florida Location in Jacksonville"
url: https://burnaze.com/article/696e1113-1107-49f0-911b-1ad726e66c3e
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240510_gotcha_covered_opens_newest_florida_location_in_jacksonville.html
category: "Lawn & pest"
industry: "Home Services"
segment: "Lawn & pest"
topics: ["Development & multi-unit"]
published: 2024-05-10T12:00:00.000Z
modified: 2026-10-31T18:47:56.844Z
image: https://images.unsplash.com/photo-1572120360610-d971b9d7767c?w=1600&q=80&auto=format&fit=crop
---

# Gotcha Covered Opens Newest Florida Location in Jacksonville

**TL;DR:** Gotcha Covered has opened a new location in Jacksonville, Florida, providing window treatments to homeowners in the area. The location is owned by Kelly D'Innocenti, who has a background in corporate marketing and a passion for design.

*originally published in Franchising.com on 2024-05-10. [Read the original](https://www.franchising.com/news/20240510_gotcha_covered_opens_newest_florida_location_in_jacksonville.html).*

## Story

With an emphasis on end-to-end consultations, the new center provides the best in soft and hard window treatments to homeowners in Mandarin, Southside and the Beaches by offering a variety of blinds, draperies, smart solutions and much more.

“Kelly has a natural eye for design and a love for home design and décor, which will benefit her as she helps Jacksonville residents discover their perfect window treatments,” said Paul Linenberg, president of Gotcha Covered. “She’s passionate about customer service and providing exceptional experiences, and I know this location will be an asset to its community.”

D’Innocenti has more than 25 years of corporate marketing and advertising experience, including marketing strategy and communications, team leadership and the development of multi-channel, integrated campaigns for branding and lead generation. She said owning a Gotcha Covered location allows her to merge her business experience and strengths with her passion for art and design.

“I’m naturally solutions-oriented, so helping others solve their window treatment goals and challenges while bringing functionality and beauty to their home is motivating and exciting for me,” D’Innocenti said.

## Entities

- Franchising.com (publication)
- Home Services (sector)
- location expansion (topic)
- home services (topic)
- franchise opening (topic)
- Jacksonville, Florida (location)
- Gotcha Covered (company)
- Paul Linenberg (person)
- Kelly D'Innocenti (person)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20240510_gotcha_covered_opens_newest_florida_location_in_jacksonville.html). Summarized by Burnaze (https://burnaze.com/article/696e1113-1107-49f0-911b-1ad726e66c3e).