---
title: "Large Tropical Smoothie Cafe Operator Completes Deal To Open 3 Another Broken Egg Café Locations"
url: https://burnaze.com/article/6d03d86f-76ff-4a09-9e77-08144b5c0ee1
source: "Franchising.com"
original_url: https://www.franchising.com/articles/large_tropical_smoothie_cafe_operator_completes_deal_to_open_3_another_brok.html
author: "Multi-Unit Franchisee"
category: "Beverage & juice"
industry: "Restaurants"
segment: "Beverage & juice"
topics: ["Development & multi-unit"]
published: 2021-04-08T07:00:00.000Z
modified: 2026-11-01T22:33:37.645Z
image: https://imgs.franchising.com/art/articles/5890_plate.jpg
---

# Large Tropical Smoothie Cafe Operator Completes Deal To Open 3 Another Broken Egg Café Locations

**TL;DR:** Amazing Brandz, a large Tropical Smoothie Cafe operator, has completed a deal to open three Another Broken Egg Café locations in Lee County, Florida. The company, owned by Ray, Joy, and Andrew Howell, will enter the full-service restaurant industry for the first time with this new venture.

*By Multi-Unit Franchisee, originally published in Franchising.com on 2021-04-08. [Read the original](https://www.franchising.com/articles/large_tropical_smoothie_cafe_operator_completes_deal_to_open_3_another_brok.html).*

## Story

One of the biggest Tropical Smoothie Cafe franchise operators has inked a deal to open three Another Broken Egg Café locations. Ray, Joy, and Andrew Howell of Amazing Brandz now have exclusive rights to Lee County, Florida with plans to open their first Another Broken Egg Cafe location later this year. Amazing Brandz also owns and operates 17 Tropical Smoothie Cafe locations.

“This opportunity provides us with a new challenge and we were drawn to Another Broken Egg Cafe because we love the southern inspired menu, bar-forward approach, and strong AUV,” said Andrew Howell. “Additionally, the one-shift business model is appealing and will help with operational simplicity. We’re ready to get started and look forward to opening our restaurants.”

Amazing Brandz is entering the full-service restaurant industry for the first time. Full-service breakfast, brunch, and lunch is a fast growing segment and Another Broken Egg Cafe’s strong AUV and ROI make it attractive to multi-unit operators.

Another Broken Egg Cafe now has more than 70 locations in 13 states and dozens more in development.

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## Entities

- Franchising.com (publication)
- Restaurants (sector)
- unit expansion (topic)
- Multi-Unit Franchisee (person)
- Tropical Smoothie Cafe (company)
- Another Broken Egg Cafe (company)
- multi-unit operator (topic)
- full service restaurant (topic)
- Lee County, Florida (location)

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Originally reported by Multi-Unit Franchisee, Franchising.com (https://www.franchising.com/articles/large_tropical_smoothie_cafe_operator_completes_deal_to_open_3_another_brok.html). Summarized by Burnaze (https://burnaze.com/article/6d03d86f-76ff-4a09-9e77-08144b5c0ee1).
