---
title: "Multi-Unit Franchisee Insight - Community Involvement & Leadership, Part 2"
url: https://burnaze.com/article/6d5bd4cc-0a40-46ae-b7c4-a3f27a353706
source: "Franchising.com"
original_url: https://www.franchising.com/articles/multiunit_franchisee_insight__community_involvement__leadership_part_2.html
author: "Multi-Unit Franchisee"
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Development & multi-unit","People"]
published: 2019-10-27T07:00:00.000Z
modified: 2026-11-01T02:37:08.385Z
image: https://imgs.franchising.com/art/articles/4921_plate.jpg
---

# Multi-Unit Franchisee Insight - Community Involvement & Leadership, Part 2

**TL;DR:** Multi-unit franchisees discuss the importance of community involvement and leadership in successful franchise operations. Raul and Lisa Ceide, multi-unit franchisees of Jersey Mike's Subs, share their insights on giving back to the community and leadership qualities.

*By Multi-Unit Franchisee, originally published in Franchising.com on 2019-10-27. [Read the original](https://www.franchising.com/articles/multiunit_franchisee_insight__community_involvement__leadership_part_2.html).*

## Story

We talk to successful multi-unit operators regularly here at Franchise Update Media. These busy on-the-go people share great insight and wisdom with us through our profile stories in Multi-Unit Franchisee magazine. Here, from our archives, are some insightful responses from some of these franchisees.

**How important is community involvement to you and your company?** Jersey Mike's opened our eyes to the impact one can make on a local level on an everyday basis. **What leadership qualities are important to you and to your team?

** Integrity. Do what you say you're going to do. Self-starter.

We can always be better. The customer, both internal and external, is of utmost importance. ***Raul and Lisa Ceide**, multi-unit franchisees of Jersey Mike's Subs* **How important is community involvement to you and your company?

** This community is my hometown. This is where I grew up. A tremendous number of customers are friends and family--not of just me, but of people involved in our company.

We give back at every opportunity we have. I feel called. Part of culture is caring for those around us who need help.

We participate in many different philanthropic endeavors and we want to do more. Other than helping other entrepreneurs get started and become successful, I would love to be able to give away more. **What leadership qualities are most important to you and your team?

** They don't differ from some of my other answers. Hire people who are like-minded and like-hearted. I look for honesty first, and then I look for humility, which trickles down to respect.

## Entities

- Franchising.com (publication)
- Franchise Industry (sector)
- community involvement (topic)
- Multi-Unit Franchisee (person)
- Jersey Mike's (company)
- multi-unit franchisees (topic)
- Jersey Mike's Subs (company)
- leadership qualities (topic)

---
Originally reported by Multi-Unit Franchisee, Franchising.com (https://www.franchising.com/articles/multiunit_franchisee_insight__community_involvement__leadership_part_2.html). Summarized by Burnaze (https://burnaze.com/article/6d5bd4cc-0a40-46ae-b7c4-a3f27a353706).