---
title: "Consumer Marketing News, Views, & Reviews, July 2023"
url: https://burnaze.com/article/6deab2ae-f285-431e-b609-1aedf7e1c140
source: "Franchising.com"
original_url: https://www.franchising.com/articles/consumer_marketing_news_views__reviews_july_2023.html
author: "Eddy Goldberg"
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Marketing"]
published: 2023-07-11T09:00:00.000Z
modified: 2026-10-31T20:17:47.550Z
image: https://imgs.franchising.com/art/articles/7744_plate.jpg
---

# Consumer Marketing News, Views, & Reviews, July 2023

**TL;DR:** Franchising.com publishes the July edition of the Franchise Marketing & Leadership Report, featuring news and trends in franchise consumer marketing. The report includes articles on AI-generated ads, fake reviews, and the state of B2B marketing.

*By Eddy Goldberg, originally published in Franchising.com on 2023-07-11. [Read the original](https://www.franchising.com/articles/consumer_marketing_news_views__reviews_july_2023.html).*

## Story

Welcome to the July edition of the Franchise Marketing & Leadership Report! If you have news items, trends, reports, or studies you think will be useful to franchise consumer marketing leaders looking to navigate 2023, please forward them our way! And now, the news…

How Next-Gen AI Will Make Customer Service More Customer-Friendly

What’s Next for AI and Marketing? Adweek Contributors Weigh In

Fast Food Brands Duel With ChatGPT-Generated Ads

Agency’s ChatGPT Experiment Prompted Recruiters To Seek Job Interviews with an AI

NFIB: Small-Business Owners Express Great Concern for Future Business Conditions

FTC Proposes New Regulations Outlawing Fake Reviews

Out of Home (OOH) Has Changed—It’s Time for Marketers To Catch Up

LinkedIn Publishes Inaugural Report on the State of B2B Marketing

Social Media Examiner’s 15th Annual Social Media Marketing Report

Will Panera’s Grocery Rewards Platform Drive Cafe Traffic?

Top 6 Kid-Friendly Things Families Want from Fast Casual Brands

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## Entities

- Franchising.com (publication)
- Franchise Industry (sector)
- Eddy Goldberg (person)
- franchise marketing (topic)
- Federal Trade Commission (regulator)
- ftc rule (topic)
- ChatGPT (company)
- b2b marketing (topic)
- ai advertising (topic)

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Originally reported by Eddy Goldberg, Franchising.com (https://www.franchising.com/articles/consumer_marketing_news_views__reviews_july_2023.html). Summarized by Burnaze (https://burnaze.com/article/6deab2ae-f285-431e-b609-1aedf7e1c140).
