---
title: "Edible&reg; Introduces DIY Fondue"
url: https://burnaze.com/article/6ec7a8b0-fbfc-4424-98a7-a338be6904a0
source: "Franchising.com"
original_url: https://www.franchising.com/news/20200424_ediblereg_introduces_diy_fondue.html
category: "Retail"
industry: "Retail"
published: 2020-04-24T12:00:00.000Z
modified: 2026-11-01T02:36:01.780Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# Edible&reg; Introduces DIY Fondue

**TL;DR:** Edible introduces a DIY fondue kit as part of its product line, designed for at-home use. The company has recently pivoted its standard business model to continue delivering products that are relevant to the needs of today’s consumers.

*originally published in Franchising.com on 2020-04-24. [Read the original](https://www.franchising.com/news/20200424_ediblereg_introduces_diy_fondue.html).*

## Story

The DIY Fondue line, now available at edible.com and at all retail locations across the United States and Canada, is the latest example of how Edible has recently pivoted its standard business model to continue delivering products that are relevant to the needs of today’s consumers. Other recent initiatives launched by the brand include free delivery options and the introduction of fresh fruit and vegetable boxes to ensure produce reaches customers safely in their homes via no-contact delivery practices.

Edible’s full DIY Fondue product line includes:

- **Chocolate Strawberry Dipping Kit** | $34.99 US - $39.99 CA This product consists of 12 fresh strawberries delivered with Edible’s® Dipping Chocolate and three toppings: mini sequin sprinkles, vanilla white crispies and crushed almonds.

- **Family Fruit Dipping Kit** | $39.98 US - $52.98 CA This kit comes filled with fresh strawberries and bananas along with Edible’s® premium Dipping Chocolate.

- **Edible’s® Dipping Chocolate** | $9.99 US - $12.99 CA Now available as an add-on to any of Edible’s® fresh produce boxes and bundles, Edible’s® Dipping Chocolate is created with real chocolate, real cocoa butter, and real vanilla.

Edible Brands is the parent company of Edible, the world's largest franchisor of stores offering all-natural fruit snacks, dipped treats and fresh fruit arrangements with more than 1,100 locations worldwide. Since its founding in 1999, the company has been recognized as an industry leader, ranking first in its category in Entrepreneur magazine's annual "Franchise 500," Entrepreneur's Top 40 of "Fastest Growing Franchises" and "America's Top Global Franchises" as well as being included among the "Inc. 5000" list of the fastest growing privately-held companies.

Edible fresh fruit arrangements, chocolate Dipped Fruit™, fresh fruit smoothies, fresh produce boxes and other treats can be ordered through any local Edible store or online at edible.com. Edible has franchise opportunities available in a number of key markets in the United States and Canada.

## Entities

- Franchising.com (publication)
- Retail (sector)
- Entrepreneur (publication)
- Inc. (company)
- product launch (topic)
- Edible Brands (company)
- business model pivot (topic)
- diy fondue kit (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20200424_ediblereg_introduces_diy_fondue.html). Summarized by Burnaze (https://burnaze.com/article/6ec7a8b0-fbfc-4424-98a7-a338be6904a0).
