---
title: "Crisp & Green Expands Midwest Presence With Additional Territories in Iowa"
url: https://burnaze.com/article/6ee327de-a6fb-4ee1-8f62-c470c79258fb
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240712_crisp__green_expands_midwest_presence_with_additional_territories_in_iowa.html
category: "Restaurants"
industry: "Restaurants"
topics: ["Development & multi-unit"]
published: 2024-07-12T12:00:00.000Z
modified: 2026-11-01T22:32:39.822Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Crisp & Green Expands Midwest Presence With Additional Territories in Iowa

**TL;DR:** Crisp & Green has signed a 5-unit development deal with Evergreen Eateries LLC to expand its presence in Iowa. The deal includes territories in Cedar Rapids, Coralville, Waukee, Ankeny, and Council Bluffs.

*originally published in Franchising.com on 2024-07-12. [Read the original](https://www.franchising.com/news/20240712_crisp__green_expands_midwest_presence_with_additional_territories_in_iowa.html).*

## Story

CEDAR RAPIDS, Iowa - Crisp & Green announced today that it has signed a 5-unit development deal with new franchisee group, Evergreen Eateries LLC. The deal has solidified the brand’s continued expansion throughout the Midwest with the 5-units all slated to open in Iowa.

Currently, Crisp & Green has one Iowa location in West Des Moines that has become a popular favorite among residents with its convenient, chef-crafted and seasonal menu. This early interest in the brand highlighted Iowa as a key area for expansion, giving Michael and Aricka Hilton of Evergreen Eateries LLC the timely opportunity to become franchise owners.

“We had been looking for a fast-casual concept that not only tastes good, but also makes you feel good. Crisp & Green aligned perfectly with our goals.” said Michael, who aims to open their first location in the Fall of 2024 in the Cedar Rapids and Iowa City metro areas.“

The 5-unit deal includes the territories of Cedar Rapids, which they believe will be their first open location, followed by Coralville, Waukee, Ankeny, and Council Bluffs.

Crisp & Green was founded in 2016 by Steele Smiley, the franchisor's founder and executive chairman. Smiley, a fitness industry veteran, originally created the company with one simple mission: to bring healthy, delicious and convenient food to his community. “Crisp & Green started with a very simple idea to make it easier for people to live a healthier life. We’ve created food that not only tastes amazing, but fuels our guest’s active and busy lifestyles.”

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- fast casual (topic)
- franchise deal (topic)
- midwest expansion (topic)
- iowa (location)
- Crisp & Green (company)
- Steele Smiley (person)
- Evergreen Eateries LLC (company)
- Michael Hilton (person)
- Aricka Hilton (person)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20240712_crisp__green_expands_midwest_presence_with_additional_territories_in_iowa.html). Summarized by Burnaze (https://burnaze.com/article/6ee327de-a6fb-4ee1-8f62-c470c79258fb).
