---
title: "Slim Chickens Expands in the UK with Opening in Swindon"
url: https://burnaze.com/article/6f1d4ca8-9a7f-44da-93d2-2ef16d1effbd
source: "Franchising.com"
original_url: https://www.franchising.com/news/20231109_slim_chickens_expands_in_the_uk_with_opening_in_swindon.html
category: "Chicken"
industry: "Restaurants"
segment: "Chicken"
topics: ["Development & multi-unit"]
published: 2023-11-09T12:00:00.000Z
modified: 2026-10-31T20:03:07.656Z
image: https://imgs.franchising.com/brands/social/slimchickens.jpg
---

# Slim Chickens Expands in the UK with Opening in Swindon

**TL;DR:** Slim Chickens has expanded in the UK with the opening of its 49th location in Swindon, operated by Boparan Restaurant Group. The location is part of the brand's growth across markets with flexible formats.

*originally published in Franchising.com on 2023-11-09. [Read the original](https://www.franchising.com/news/20231109_slim_chickens_expands_in_the_uk_with_opening_in_swindon.html).*

## Story

Slim Chicken announced today its new restaurant opening in Swindon, United Kingdom. Established multi-unit operator, Boparan Restaurant Group is at the forefront of the opening and is there forty-ninth Slim Chickens location.

“We are thankful for operators like Boparan Restaurant Group who have grown a strong presence throughout the UK and now in Swindon,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “We are in awe of the strong presence we continue to experience with dedicated operators coast to coast and overseas as more communities welcome our southern hospitality and mouthwatering chicken tenders and jar desserts”

Slim Chickens offers high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items. Fans also resonate with the southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

“We are honored to work with well-established operating groups like Boparan Restaurant Group who enable us to expand our name to communities everywhere,” said Sam Rothschild, CMO of Slim Chickens.

Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- restaurant opening (topic)
- Slim Chickens (company)
- Jackie Lobdell (person)
- multi-unit operator (topic)
- Sam Rothschild (person)
- Boparan Restaurant Group (company)
- uk expansion (topic)
- fast casual brand (topic)
- Swindon (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20231109_slim_chickens_expands_in_the_uk_with_opening_in_swindon.html). Summarized by Burnaze (https://burnaze.com/article/6f1d4ca8-9a7f-44da-93d2-2ef16d1effbd).