---
title: "Executive Hires in Franchising Through the End of October"
url: https://burnaze.com/article/7269ac8e-94ad-49e0-9475-4715b6b3cfea
source: "Franchising.com"
original_url: https://www.franchising.com/articles/20261028_executive_hires_in_franchising_through_the_end_of_october.html
author: "Kevin Behan"
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["People"]
published: 2026-10-28T07:00:00.000Z
modified: 2026-10-31T13:42:17.104Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Executive Hires in Franchising Through the End of October

**TL;DR:** Franchising.com reports on the latest hires and promotions in franchising, including new appointments at Always Best Care, AtWork, and Bad Ass Coffee of Hawaii. The roundup includes C-suite hires and promotions across various franchises.

*By Kevin Behan, originally published in Franchising.com on 2026-10-28. [Read the original](https://www.franchising.com/articles/20261028_executive_hires_in_franchising_through_the_end_of_october.html).*

## Story

Each month, we bring you a roundup of the latest hires and promotions throughout franchising. Here’s your October look at the most recent franchise C-suite hires. Visit our Franchise Personnel Changes News web page for ongoing hiring announcements.

Always Best Care Appoints Jason Shontz as Chief Financial Officer

AtWork Names Sarah Goehring Vice President of Franchise Development

Bad Ass Coffee of Hawaii Elevates COO Tom Wylie to President

CKE Restaurants names Alisa Gmelich president of Hardee’s

HomeWell Franchising Names Leslie Poteet Executive Vice President of Franchise Operations

Pirtek USA Names Doug Smith Vice President of Franchise Development

Red Lobster Hires Andy Pitts as Next CMO

Rock N Roll Sushi Names Rick Gestring Next CEO

The Glass Guru Announces Rob Lopez as Brand President

Uni K Wax Names Christina Simeone Vice President of Operations

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## Entities

- Franchising.com (publication)
- General (sector)
- franchise development (topic)
- Kevin Behan (person)
- AtWork (company)
- Franchise Update Media (publication)
- Always Best Care (company)
- Bad Ass Coffee of Hawaii (company)
- Tom Wylie (person)
- executive hires (topic)
- c suite appointments (topic)
- Jason Shontz (person)

---
Originally reported by Kevin Behan, Franchising.com (https://www.franchising.com/articles/20261028_executive_hires_in_franchising_through_the_end_of_october.html). Summarized by Burnaze (https://burnaze.com/article/7269ac8e-94ad-49e0-9475-4715b6b3cfea).
