--- title: "Five Reasons Why Prospective Franchisees Should Invest in Wine & Design" url: https://burnaze.com/article/738b0f99-15e8-4f01-9110-db30aeab9bc6 source: "1851 Franchise" original_url: https://1851franchise.com/five-reasons-why-prospective-franchisees-should-invest-in-wine-design-2712712 category: "Specialty retail" industry: "Retail" segment: "Specialty retail" published: 2020-04-09T18:13:43.000Z modified: 2026-11-01T02:28:07.442Z image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/feb032080e13ab4883a5de92210ba14a88.jpg --- # Five Reasons Why Prospective Franchisees Should Invest in Wine & Design **TL;DR:** Wine & Design, a paint-and-sip franchise, has become a top player in the industry with over 80 locations in 22 states, and is considered a premier experiential franchise concept. The company offers a diverse consumer offering, multiple revenue streams, strong corporate support, room for national expansion, and is part of the growing popularity of experiential franchises. *originally published in 1851 Franchise on 2020-04-09. [Read the original](https://1851franchise.com/five-reasons-why-prospective-franchisees-should-invest-in-wine-design-2712712).* ## Story **Since its founding in 2010,** **Wine & Design** **has been providing a place for family, friends and work teams to gather for a guided painting session and a glass of their favorite wine. With more than 80 locations spanning 22 states,** **Wine & Design** **scored major industry recognition when it was featured on Shark Tank in 2017 and has since become the premier paint-and-sip franchise.** **Wine & Design has been able to establish itself as the standout brand in the paint-and-sip segment thanks to its multiple points of differentiation. These include a diverse consumer offering, opportunities for multiple revenue streams, strong corporate support, room for national expansion and the growing popularity of experiential franchises. These factors have all contributed to Wine & Design’s position as a top player in the industry—****a player that shows no signs of slowing down in terms of growth momentum and success****.** **Below are five reasons why those looking to invest in a premier experiential franchise concept should consider Wine & Design.** **1. Diverse consumer offering** **There is never a dull moment when guests visit a Wine & Design location—and not just because of the wine. They have the option to develop a customized project or choose from Wine & Design’s collection of over 5,000 different paintings. From baby showers, to bachelorette parties, birthday parties, business team building, girls’ nights out and more, Wine & Design features a diverse consumer offering that is unparalleled in the industry. “Our mission is to create the most fun art experience for anyone wanting a fresh, surprising way to connect with the people in their lives,” Franchise Sales Manager Sheri Hill said. **2. Multiple revenue streams** **Thanks to its business model, which focuses on five distinct and branded divisions, Wine & Design’s franchisees are able to enjoy multiple streams of revenue all under a single franchise fee. The five divisions include** **On Wheels, D.I. Y., Art Buzz Kids, Paint It Forward** **and** **Team Building****. The five-division business model sets Wine & Design apart in the paint-and-sip segment: The majority of competitors charge additional fees and royalty structures for different areas of the business, but every Wine & Design franchisee has access to all five revenue streams at no additional cost. **3. Strong corporate support** **Wine & Design offers exceptional initial and ongoing training opportunities—all of which are also included in the initial franchise fees. New franchisees receive one-on-one, virtual training throughout the entire pre-opening process. Additionally, new franchisees attend four full days of training at the newly minted** **Wine & Design Home Office / Franchise Support Center in Raleigh, North Carolina****, to help prepare them for the opening of their studio.** **The support Wine & Design provides its franchisees doesn’t stop after the pre-opening process. In fact, franchisees are supported throughout the entire grand opening process thanks to an experienced corporate artist who comes in to teach a class, and to meet and train that location’s artists. What’s more, Wine & Design holds monthly franchise calls and encourages franchisees to communicate with each other often to share knowledge and insight. Franchisee Yvonne Alexander,** **touts the support she’s received from the Wine & Design corporate team** **via one-on-one phone calls and emails: “They are extremely responsive and help with whatever is necessary.” **“With Wine & Design, franchisees are equipped with the support necessary to build and own a successful business,” Hill said.** **4. Room for national expansion** **Currently, Wine & Design has 80 locations spanning 22 states. In 2019, Wine & Design expanded to five new markets in four states including Boise, Idaho; Madison; Wisconsin; Warner Robins, Georgia; and** **Madison and Montgomery, Alabama****. These numbers point to both the brand’s rapid growth and the untapped market availability for prospective franchisees to choose from. The Wine & Design brand features a 10-year track record of success and celebrates and fosters female entrepreneurship—a perfect opportunity for prospective franchisees to get in on the action.** **5. Growing popularity of experiential segment** **More and more, consumers want a tailored experience—which makes now a opportune time to become a Wine & Design franchisee. Many communities around the country lack diverse entertainment options that also provide consumers with a unique social experience. “We don’t just sell art classes; we sell experiences,” said franchisee Yvonne Alexander. “We want to provide people with a place that allows time to laugh, create and have a great time.”** ## Entities - 1851 Franchise (publication) - franchise expansion (topic) - Retail (sector) - Raleigh (location) - revenue streams (topic) - corporate support (topic) - paint and sip (topic) - experiential franchises (topic) --- Originally reported by 1851 Franchise (https://1851franchise.com/five-reasons-why-prospective-franchisees-should-invest-in-wine-design-2712712). Summarized by Burnaze (https://burnaze.com/article/738b0f99-15e8-4f01-9110-db30aeab9bc6).