---
title: "Kivo Daily: 3 Ways to Communicate Negative News"
url: https://burnaze.com/article/747bcada-11b0-4095-a1b7-b73404671679
source: "1851 Franchise"
original_url: https://1851franchise.com/kivo-daily-3-ways-to-communicate-negative-news-2712030
category: "General"
published: 2020-01-15T13:08:02.000Z
modified: 2026-11-01T01:42:25.684Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/6a18a11d7215f575f2d1929685fc79453731.jpg
---

# Kivo Daily: 3 Ways to Communicate Negative News

**TL;DR:** Craig Dunaway, Penn Station's President, outlined four key guiding questions for communicating negative news, emphasizing transparency and frequent communication. Delivering bad news in a transparent and open manner helps prevent unnecessary worrying and rumors.

*originally published in 1851 Franchise on 2020-01-15. [Read the original](https://1851franchise.com/kivo-daily-3-ways-to-communicate-negative-news-2712030).*

## Story

Bad news is inevitable. It pops up in almost every aspect of daily lives, whether that is at work, at home or with friends. How you deliver the negative news is what matters most to keep a civil relationship with all parties involved, especially in an office setting. That is why Craig Dunaway, Penn Station ’s President, has outlined four key guiding questions that need to be answered in Kivo Daily .

These communication tools include not hiding the bad news, getting feedback after you deliver the news and communicating frequently with the parties involved. The main takeaway is that you cannot over communicate; being as transparent as possible is best.

Dunway states, “Being open and honest with bad news helps your employees, shareholders or other interested parties understand what is happening and what you are doing about it. It prevents unnecessary worrying, and more importantly, rumors about the situation.”

## Entities

- 1851 Franchise (publication)
- General (sector)
- Penn Station (company)
- Craig Dunaway (person)
- transparency (topic)
- communication strategy (topic)
- negative news (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/kivo-daily-3-ways-to-communicate-negative-news-2712030). Summarized by Burnaze (https://burnaze.com/article/747bcada-11b0-4095-a1b7-b73404671679).