---
title: "Top Franchise Brokers: Ray Fanning, FranChoice"
url: https://burnaze.com/article/7662214a-0354-4f7d-a8ac-f416980f84e2
source: "1851 Franchise"
original_url: https://1851franchise.com/top-franchise-brokers-ray-fanning-franchoice-2716154
category: "Franchise Industry"
industry: "Franchise Industry"
published: 2021-07-12T14:09:00.000Z
modified: 2026-11-01T02:25:05.368Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/ada9b535148bafd18b2177482c0de3a29796.jpg
---

# Top Franchise Brokers: Ray Fanning, FranChoice

**TL;DR:** FranChoice broker Ray Fanning helps clients build their own businesses by identifying target franchise systems and teaching due diligence. Fanning emphasizes the importance of combining talents and capital with a franchisor's proven game plan for success in the franchise industry.

*originally published in 1851 Franchise on 2021-07-12. [Read the original](https://1851franchise.com/top-franchise-brokers-ray-fanning-franchoice-2716154).*

## Story

As the former president of a retail franchise, director of franchise operations at a service franchise and CEO of an international casual food franchise, FranChoice broker Ray Fanning empowers clients who want to build their own business by helping them identify target franchise systems and teaching them the due diligence process.

“Do the homework,” Fanning said. “Don’t fall in love with the very first red shiny convertible. Figure out what you want, what your skill sets are, what you’re trying to achieve and then put it all together. Then, you can be in the position to make the right decision for you and your family.”

According to Fanning, the key to finding success in the franchise industry is combining your talents and capital with a franchisors' proven game plan. “I recommend franchisors look at this as more of a recruitment and fit,” he said. “If your business is a great fit for them, you’re going to have a great partnership.”

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- franchise success (topic)
- due diligence (topic)
- FranChoice (company)
- franchise brokerage (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/top-franchise-brokers-ray-fanning-franchoice-2716154). Summarized by Burnaze (https://burnaze.com/article/7662214a-0354-4f7d-a8ac-f416980f84e2).