---
title: "Olympus Partners Acquires Excel Fitness Holdings"
url: https://burnaze.com/article/7b6e72c1-24b9-49f3-be69-5efef7cbf8da
source: "1851 Franchise"
original_url: https://1851franchise.com/olympus-partners-acquires-excel-fitness-holdings-2718569
category: "Gym & HVLP"
industry: "Fitness"
segment: "Gym & HVLP"
topics: ["Finance & M&A"]
published: 2022-04-29T19:14:00.000Z
modified: 2026-11-01T01:18:49.716Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/36c7abd54eff09fe8b687aa85c3761fa9627.jpg
---

# Olympus Partners Acquires Excel Fitness Holdings

**TL;DR:** Olympus Partners has acquired Excel Fitness Holdings, a Planet Fitness franchisee, to further grow the business and expand its reach. Excel Fitness Holdings intends to expand its footprint, operating over 100 locations by the end of 2022.

*originally published in 1851 Franchise on 2022-04-29. [Read the original](https://1851franchise.com/olympus-partners-acquires-excel-fitness-holdings-2718569).*

## Story

Planet Fitness franchisee, Excel Fitness Holdings , has officially been acquired by Olympus Partners .

In a press release , CJ Bouchard , CEO of Excel, said, "Our team is extremely excited to partner with the Olympus team as we continue growing our business, building communities through fitness and bringing the Judgement Free Zone to new members."

The fitness franchise is known for creating a welcoming environment for gym goers of all ability levels, working to serve the large percentage of people who have either never belonged to a gym or find traditional gyms intimidating.

Matt Boyd , Principal at Olympus, said in the release, “We are thrilled to be partnering with Excel management who we believe has developed one of the premier franchisees by marrying the proven Planet Fitness concept with exceptional customer service and operational excellence… we look forward to our partnership with CJ and the rest of the Excel team as we further expand the Company's presence in its core markets and beyond."

Now, with the backing of Olympus, Excel intends to expand its footprint, operating over 100 locations by the end of 2022.

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- Fitness (sector)
- private equity (topic)
- Planet Fitness (company)
- franchise acquisition (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/olympus-partners-acquires-excel-fitness-holdings-2718569). Summarized by Burnaze (https://burnaze.com/article/7b6e72c1-24b9-49f3-be69-5efef7cbf8da).