---
title: "Fast Casual: Noodles & Co expands employee benefits, adds chief brand ambassador"
url: https://burnaze.com/article/7d1d4ae3-c857-4f12-8f4d-89208320fda7
source: "1851 Franchise"
original_url: https://1851franchise.com/fast-casual-noodles-co-expands-employee-benefits-adds-chief-brand-ambassador-2705791
category: "Fast casual"
industry: "Restaurants"
segment: "Fast casual"
topics: ["Development & multi-unit"]
published: 2018-03-05T14:09:01.000Z
modified: 2026-11-01T02:31:40.230Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/99142f5032dcb869c63ac736bf02e54a6728.jpg
---

# Fast Casual: Noodles & Co expands employee benefits, adds chief brand ambassador

**TL;DR:** Noodles & Company has expanded employee benefits, including student loan assistance and extended maternity leave, as part of its #LifeatNoodles initiative. The brand has also announced a new chief brand ambassador, Chas Hermann.

*originally published in 1851 Franchise on 2018-03-05. [Read the original](https://1851franchise.com/fast-casual-noodles-co-expands-employee-benefits-adds-chief-brand-ambassador-2705791).*

## Story

Employees of Noodles & Company can look forward to greater benefits this year. According to a recent article in Fast Casual, the brand's initiative called #LifeatNoodles was implemented to help the brand solidify itself as a leader in the industry. Benefits range from student loan assistance to extended maternity leave.

CEO Dave Boennighause explained that #LifeatNoodles will serve as a way for the company to reward its hardworking team members. These new benefits will not be the end of the initiative, as the franchise plans to expand the program in the future.

"We value and care for every one of our team members, and we aspire to make Noodles the most enjoyable and rewarding place to work in the industry," said Boennighause.

In addition to the #LifeatNoodles program, Noodles & Company has announced a new chief brand ambassador: Chas Hermann. According to the article, he will be responsible for marketing efforts as well as the brand's culinary strategy. Hermann brings years of impressive experience to the table–ranging from work at The Walt Disney Company to Starbucks.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- Starbucks (company)
- Noodles & Company (company)
- employee benefits (topic)
- Walt Disney (company)
- industry leadership (topic)
- chief brand ambassador (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/fast-casual-noodles-co-expands-employee-benefits-adds-chief-brand-ambassador-2705791). Summarized by Burnaze (https://burnaze.com/article/7d1d4ae3-c857-4f12-8f4d-89208320fda7).