---
title: "Wings Etc. Embraces Sweet-Heat Trend With New Hot Honey Sauce, Cocktail"
url: https://burnaze.com/article/7f754b88-25d7-4465-bc3d-69e798e766b9
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240429_wings_etc_embraces_sweetheat_trend_with_new_hot_honey_sauce_cocktail.html
category: "Chicken"
industry: "Restaurants"
segment: "Chicken"
published: 2024-04-29T12:00:00.000Z
modified: 2026-10-31T17:30:23.453Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Wings Etc. Embraces Sweet-Heat Trend With New Hot Honey Sauce, Cocktail

**TL;DR:** Wings Etc. introduces new Hummmin’ Hot Honey Sauce and Hot Honey Margarita, available for a limited time. The Hummmin’ Hot Honey Sauce combines peppery "TNT" sauce and habanero "Wall" sauce with honey and spices.

*originally published in Franchising.com on 2024-04-29. [Read the original](https://www.franchising.com/news/20240429_wings_etc_embraces_sweetheat_trend_with_new_hot_honey_sauce_cocktail.html).*

## Story

Wings Etc. is answering the demand for sweet and spicy flavors with its debut of the new Hummmin’ Hot Honey Sauce and Hot Honey Margarita, both available for a limited time.

The Hummmin’ Hot Honey Sauce incorporates two of Wings Etc.’s 21 signature wings sauces: peppery “TNT” sauce and fresh-made habanero “Wall” sauce. The combination of those fiery flavors with honey and select spices yields a sweet-spicy (“swicy”) sauce that brings a kick to Wings Etc.’s Buffalo wings and their popular Crispy Chicken Sandwich, served on a toasted brioche roll with lettuce, tomato, pickle and a side of fries.

Wings Etc.’s new Hot Honey Margarita is a balanced yet electrifying blend of complex flavors, beginning with Dwayne Johnson’s small-batch, handcrafted Teremana Blanco Tequila. House-made Hot Honey, Finest Call Triple Sec and Finest Call Lime Sour round out the drink, garnished with a lime wheel. A Hot Honey and Tajin rim is the finishing fusion of flavors.

A test run of the new Hummmin’ Hot Honey Sauce proved that heat and sweet is a hit. The Hummmin’ Hot Honey Chicken Sandwich was the fourth-best-selling sandwich overall and ranked second among chicken sandwiches during a trial period earlier this year. The sauce was also a favorite on wings.

The Hummmin’ Hot Honey Chicken Sandwich and Hot Honey Margarita will be available for lunch and dinner starting April 30, 2024.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu pricing (topic)
- limited time offer (topic)
- new menu item (topic)
- Wings Etc. (company)
- Tajin USA (company)
- sweet heat trend (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20240429_wings_etc_embraces_sweetheat_trend_with_new_hot_honey_sauce_cocktail.html). Summarized by Burnaze (https://burnaze.com/article/7f754b88-25d7-4465-bc3d-69e798e766b9).