---
title: "Quad City Times: Smoothie King's Purposeful Smoothies Are Headed to the Quad-Cities"
url: https://burnaze.com/article/807bfd03-2f5f-47d0-bcd6-6a9481a8e136
source: "1851 Franchise"
original_url: https://1851franchise.com/quad-city-times-smoothie-kings-purposeful-smoothies-are-headed-to-the-quad-cities-4710
category: "Beverage & juice"
industry: "Restaurants"
segment: "Beverage & juice"
published: 2016-05-24T13:08:16.000Z
modified: 2026-11-01T22:34:27.455Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/b490e4445dc2d003e905f3e2714f5a192147160524084616.jpeg
---

# Quad City Times: Smoothie King's Purposeful Smoothies Are Headed to the Quad-Cities

**TL;DR:** Smoothie King is expanding into the Quad-Cities with its purposeful smoothies, after entering the Iowa market with two stores in Des Moines. The company targets healthy individuals with its mission of providing smoothies with a purpose.

*originally published in 1851 Franchise on 2016-05-24. [Read the original](https://1851franchise.com/quad-city-times-smoothie-kings-purposeful-smoothies-are-headed-to-the-quad-cities-4710).*

## Story

The Quad-Cities can expect to be crowned with a Smoothie King, the company known around the globe for its "Smoothies With A Purpose." Smoothie King entered the Iowa market in Des Moines, where by year-end it will have two stores. "What we like about Iowa is there are a lot of healthy individuals there — runners, hikers, bicyclists," said Chris Elam, franchise development manager for the New Orleans-based chain.

"The underlying mission is all our smoothies have a purpose," she said. Elam joined the company after her husband twice battled cancer. For him, The Hulk smoothie provided a drink high in calories to help him maintain weight during treatments.

"Conversely, my purpose is trying to lose weight, so I wanted one low in sugar and calories," she said. And the mother in her serves her kids with a Smoothie King that has a multi-vitamin mixed in. Founded by Steve Kuhnau in 1943 in New Orleans, Smoothie King now boasts more than 770 locations across three continents including 665 U.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- unit expansion (topic)
- Smoothie King (company)
- market entry (topic)
- iowa (location)
- healthy menu options (topic)
- Quad Cities (location)

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Originally reported by 1851 Franchise (https://1851franchise.com/quad-city-times-smoothie-kings-purposeful-smoothies-are-headed-to-the-quad-cities-4710). Summarized by Burnaze (https://burnaze.com/article/807bfd03-2f5f-47d0-bcd6-6a9481a8e136).