---
title: "Summer Reading Ideas from Franchise Update Media's 2023 MVPs"
url: https://burnaze.com/article/83f6bbf1-8054-403b-a7db-9c666bf09d59
source: "Franchising.com"
original_url: https://www.franchising.com/articles/summer_reading_ideas_from_franchise_update_medias_2023_mvps.html
author: "Franchise Update Media"
category: "Franchise Industry"
industry: "Franchise Industry"
published: 2023-07-05T10:00:00.000Z
modified: 2026-10-31T20:31:31.574Z
image: https://imgs.franchising.com/art/articles/7729_plate.jpg
---

# Summer Reading Ideas from Franchise Update Media's 2023 MVPs

**TL;DR:** Franchise Update Media's 2023 MVPs share their favorite books, offering summer reading ideas for the franchise community.

*By Franchise Update Media, originally published in Franchising.com on 2023-07-05. [Read the original](https://www.franchising.com/articles/summer_reading_ideas_from_franchise_update_medias_2023_mvps.html).*

## Story

Each year, as part of our MVP Awards, we ask the winners what are their favorite books. Here’s what they said. NAME MVP AWARD BOOK UNITS Wyatt Batchelor Veteran Entrepreneurship *The Score Takes Care of Itself* by Bill Walsh 65 Jimmy John’s, 58 Burger King, 22 KFC Michael Chalmers Innovation *Know Your Why* by Ken Costa 9 Spherion Staffing Jason & Scarlett Dalton Influencer for Husband & Wife Team *The Count of Monte Cristo* by Alexandre Dumas 9 Camp Bow Wow Eric Danver Mega-Growth Leadership *The Bible* 48 Hand & Stone Massage and Facial Spas Shirin Kanji Multi-Brand Leadership *Blue Ocean Strategy* by W. Chan Kim & Renée Mauborgne; *Pitch Anything* by Oren Klaff 79 Rent a Center, 7 Neighborly brands (15 under development), 2 Marriott, 1 Hilton, 1 Hyatt Anthony Mattiacio Single-Brand Leadership *The Bible; Every Family’s Business* by Thomas William Deans 10 Ziebart Antonio McBroom Diversity, Equality, and Inclusion *Twelve Pillars* by Jim Rohn 15 Ben & Jerry’s Raj Patel Multi-Brand Leadership *Outliers* by Malcolm Gladwell 88 Dunkin, 6 Dave’s Hot Chicken, 5 McAlister’s Deli Alex Tyler Noble Cause *Traction* by Gino Wickman 8 Goldfish Swim School Published: July 5th, 2023

## Entities

- Franchising.com (publication)

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Originally reported by Franchise Update Media, Franchising.com (https://www.franchising.com/articles/summer_reading_ideas_from_franchise_update_medias_2023_mvps.html). Summarized by Burnaze (https://burnaze.com/article/83f6bbf1-8054-403b-a7db-9c666bf09d59).