--- title: "7 College Courses Entrepreneurs Wish They'd Taken" url: https://burnaze.com/article/8688e347-5ac5-42d0-8cff-3cbd1dcaac2b source: "Franchising.com" original_url: https://www.franchising.com/articles/7_college_courses_entrepreneurs_wish_theyd_taken.html author: "Eddy Goldberg" category: "General" published: 2020-12-18T07:00:00.000Z modified: 2026-11-01T01:42:16.685Z image: https://imgs.franchising.com/art/articles/5698_plate.jpg --- # 7 College Courses Entrepreneurs Wish They'd Taken **TL;DR:** A Wall Street Journal article highlights seven college courses that entrepreneurs wish they had taken, including classes on marketing, finance, and leadership. The article features interviews with entrepreneurs explaining why they wished they’d taken specific courses. *By Eddy Goldberg, originally published in Franchising.com on 2020-12-18. [Read the original](https://www.franchising.com/articles/7_college_courses_entrepreneurs_wish_theyd_taken.html).* ## Story As the wild ride known as 2020 winds down, the end of one year and the start of a new one is always good time to take a critical look at your business – and yourself. A recent article in the Wall Street Journal looked into what college courses entrepreneurs wish they had taken. As the headline noted, “Founders often find themselves without crucial skills. These classes would have been a big help.” So what did the WSJ learn from asking business owners what classes, and why? (Big thanks to Kelly K. Spors for the reporting!) Each of the 7 wishes is accompanied by an interview with an entrepreneur explaining why they wished they’d taken the specific course they mentioned. Click here for more details and the full article. 1) Deal making 2) Managerial psychology 3) Consumer psychology 4) Coding 5) Creative writing 6) Communications 7) Financial management 8) None (Yes, Spors writes, some entrepreneurs don’t think any course would have prepared them for running their business.) - Get Started in Franchising - Franchise Rankings & Awards - Franchise Sales & Development - Featured Franchise Stories Franchising.com is produced by Franchise Update Media. Franchise Update Media has its finger on the pulse of franchising with unrivalled audience intelligence and market driven data. No media company understands the franchise landscape deeper than Franchise Update Media. 1201 New York Avenue NW, Suite 300A Washington, DC 20005 PH. (408) 402-5681 - Franchisee Financing & Lending - Site Selection & Real Estate - Supply Chain & Procurement - Annual Franchise Development Report - Multi-Unit Franchising Conference - Franchise Growth & Marketing Conference - Franchise Leadership & Development Conference - Multi-Unit Franchisee Magazine - Franchise Update Magazine - Franchise Update Franchisor Report - Franchising Express Report - International Franchise Report - Multi-Unit Franchisee Report The franchise listed above are not related to or endorsed by Franchise Update or Franchise Update Media Group. We are not engaged in, supporting, or endorsing any specific franchise, business opportunity, company or individual. No statement in this site is to be construed as a recommendation. We encourage prospective franchise buyers to perform extensive due diligence when considering a franchise opportunity. ## Entities - Franchising.com (publication) - General (sector) - Eddy Goldberg (person) - college courses (topic) - entrepreneur skills (topic) - business education (topic) --- Originally reported by Eddy Goldberg, Franchising.com (https://www.franchising.com/articles/7_college_courses_entrepreneurs_wish_theyd_taken.html). Summarized by Burnaze (https://burnaze.com/article/8688e347-5ac5-42d0-8cff-3cbd1dcaac2b).