---
title: "RSVP Direct Mail Advertising Names Jeff Filaseta as National Sales Manager"
url: https://burnaze.com/article/897c510e-54ef-4224-8d4a-ffa01b041a13
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250218_rsvp_direct_mail_advertising_names_jeff_filaseta_as_national_sales_manager.html
category: "Home Services"
industry: "Home Services"
topics: ["Marketing"]
published: 2025-02-18T12:00:00.000Z
modified: 2026-10-31T18:17:16.380Z
image: https://images.unsplash.com/photo-1503387762-592deb58ef4e?w=1600&q=80&auto=format&fit=crop
---

# RSVP Direct Mail Advertising Names Jeff Filaseta as National Sales Manager

**TL;DR:** RSVP Direct Mail Advertising has named Jeff Filaseta as its National Sales Manager. Filaseta joins RSVP with experience from PERX Marketing and SaveAround Inc.

*originally published in Franchising.com on 2025-02-18. [Read the original](https://www.franchising.com/news/20250218_rsvp_direct_mail_advertising_names_jeff_filaseta_as_national_sales_manager.html).*

## Story

"I’m thrilled to join RSVP and leverage my experience to drive growth for the brand," said Filaseta. "Throughout my career, I’ve specialized in building strategies that enhance market presence and foster strong relationships. At RSVP, my focus will be on forging meaningful partnerships with advertisers while supporting the overall growth of our Luxury Card Packs. With the support of Alliance Franchise Brands and its dedication to innovation, I’m excited to unlock new opportunities for success.”

Filaseta joins RSVP with a wealth of experience, including his most recent role as Chief Revenue Officer at PERX Marketing, where he spearheaded successful product launches while establishing strategic partnerships to drive revenue growth. Before that, he spent nearly eight years at SaveAround Inc., where he built the company’s national sales division from the ground up, leading his team to record-setting revenue milestones.

“We are proud to welcome Jeff as our National Sales Manager,” said Mike Marcantonio, CEO of Alliance Franchise Brands. “Jeff’s extensive background in building and managing successful sales teams, coupled with his track record of delivering impactful results, will undoubtedly empower our RSVP franchise members.”

## Entities

- Franchising.com (publication)
- franchise growth (topic)
- Home Services (sector)
- executive appointment (topic)
- Alliance Franchise Brands (company)
- sales management (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20250218_rsvp_direct_mail_advertising_names_jeff_filaseta_as_national_sales_manager.html). Summarized by Burnaze (https://burnaze.com/article/897c510e-54ef-4224-8d4a-ffa01b041a13).