---
title: "GF podcast: Julie-ann James of Aquababies"
url: https://burnaze.com/article/8a8bba4e-bb0e-49eb-bca6-2079d0eb5604
source: "Global Franchise"
original_url: https://www.global-franchise.com/news/gf-podcast-julie-ann-james-of-aquababies
author: "Amanda Peters"
category: "Education & Childcare"
industry: "Education & Childcare"
published: 2020-12-04T09:00:00.000Z
modified: 2026-11-01T22:33:02.134Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# GF podcast: Julie-ann James of Aquababies

**TL;DR:** Julie-ann James, founder of Aquababies, discusses why baby swimming schools remain a smart investment during a pandemic and her new consultancy, PABS Consulting. Global Franchise offers industry news, insight, and master franchise investment opportunities through its Pro platform.

*By Amanda Peters, originally published in Global Franchise on 2020-12-04. [Read the original](https://www.global-franchise.com/news/gf-podcast-julie-ann-james-of-aquababies).*

## Story

The founder explains why she believes baby swimming schools remain a smart investment even during a pandemic, and how her brand-new consultancy, PABS Consulting, can help entrepreneurs to build their own brands within this buoyant industry

The founder explains why she believes baby swimming schools remain a smart investment even during a pandemic, and how her brand-new consultancy, PABS Consulting, can help entrepreneurs to build their own brands within this buoyant industry.

Did you know that babies are born with a natural ability to hold their breath underwater? Or that in Turkey, babies are required to wear woolen socks when swimming to prevent a chill? Julie-ann James does, because she learned these tidbits and much, much more on her journey to founding and growing international infant swimming school, Aquababies .

On this episode of the podcast, we speak with Julie-ann about why she believes baby swimming schools remain a smart investment even during a pandemic, and how her brand-new consultancy, PABS Consulting , can help entrepreneurs to build their own brands within this buoyant industry.

## Entities

- Education & Childcare (sector)
- Global Franchise (publication)
- international expansion (topic)
- James Fell (person)
- Amanda Peters (person)
- industry trends (topic)
- master franchise investment (topic)
- consultancy (topic)
- baby swimming schools (topic)

---
Originally reported by Amanda Peters, Global Franchise (https://www.global-franchise.com/news/gf-podcast-julie-ann-james-of-aquababies). Summarized by Burnaze (https://burnaze.com/article/8a8bba4e-bb0e-49eb-bca6-2079d0eb5604).