---
title: "Twin Peaks Prepares to Debut Ultimate Sports Lodge in Amarillo"
url: https://burnaze.com/article/8a8bc675-74bf-4d47-884f-e84ae35b523e
source: "Franchising.com"
original_url: https://www.franchising.com/news/20211103_twin_peaks_prepares_to_debut_ultimate_sports_lodge_in_amarillo.html
category: "Casual dining"
industry: "Restaurants"
segment: "Casual dining"
topics: ["Development & multi-unit"]
published: 2021-11-03T12:00:00.000Z
modified: 2026-11-01T22:33:09.897Z
image: https://images.unsplash.com/photo-1524749292158-7540c2494485?w=1600&q=80&auto=format&fit=crop
---

# Twin Peaks Prepares to Debut Ultimate Sports Lodge in Amarillo

**TL;DR:** Twin Peaks is opening a new location in Amarillo, Texas, this December, featuring scenic views, scratch-made food, and 29-degree beer. The 7,735-square-foot lodge will have 52 massive TVs and a covered air-conditioned patio.

*originally published in Franchising.com on 2021-11-03. [Read the original](https://www.franchising.com/news/20211103_twin_peaks_prepares_to_debut_ultimate_sports_lodge_in_amarillo.html).*

## Story

AMARILLO, Texas - Twin Peaks is bringing its scenic views, scratch-made food and 29-degree beer to the Panhandle this December with the debut of its Amarillo lodge!

Located near Cadillac Ranch at 2401 S. Soncy Road, the 7,735-square-foot lodge will feature 52 massive TVs showcasing every primetime matchup in the perfect gameday atmosphere. Plus, the Amarillo location will include a lineup of 32 ice-cold, 29-degree draft beers and a covered air-conditioned patio. Of course, Amarillo’s new Twin Peaks will also offer a delicious made-from-scratch menu including items from their in-house smokers, flatbread pizzas made with hand-stretched dough and fresh ingredients, and shareable favorites for the whole crew including Loaded Fries and the Peaks Sampler.

In preparation for its December grand opening, Twin Peaks Amarillo is seeking 150 team members, including Twin Peaks Girls, bartenders, line cooks, dishwashers, support staff and more.

“As a proud Texas-based brand, we’re excited to continue our expansion across the Lone Star State,” said Twin Peaks CEO Joe Hummel. “The new Amarillo lodge will be the go-to destination not only for sports fans looking to catch a game, but all locals that want to grab an ice-cold beer paired with delicious, quality food. We look forward to hiring a team of highly motivated individuals in the weeks ahead as they join us in delivering Twin Peaks’ ultimate gameday experience to Amarillo.”

Twin Peaks Amarillo will be open Sunday through Thursday from 11 a.m. to midnight, and Friday and Saturday from 11 a.m. to 2 a.m.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- unit expansion (topic)
- location expansion (topic)
- new location (topic)
- Twin Peaks (company)
- Joe Hummel (person)
- hiring (topic)
- Amarillo (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20211103_twin_peaks_prepares_to_debut_ultimate_sports_lodge_in_amarillo.html). Summarized by Burnaze (https://burnaze.com/article/8a8bc675-74bf-4d47-884f-e84ae35b523e).
