---
title: "QSR: Kristen Hartman Promoted to Brand President of Cinnabon"
url: https://burnaze.com/article/8c92e4c1-d198-4e63-a311-658a70df298c
source: "1851 Franchise"
original_url: https://1851franchise.com/qsr-kristen-hartman-promoted-to-brand-president-of-cinnabon-2706271
category: "Bakery & breakfast"
industry: "Restaurants"
segment: "Bakery & breakfast"
topics: ["People"]
published: 2018-04-13T16:11:26.000Z
modified: 2026-11-01T02:31:56.778Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/bd1adccb0fee308916132c74478a74b17113.jpg
---

# QSR: Kristen Hartman Promoted to Brand President of Cinnabon

**TL;DR:** Kristen Hartman has been promoted to brand president of Cinnabon, replacing Joe Guith, who is now president of McAlister's Deli. Hartman will leverage her experience to guide Cinnabon's overall brand strategy.

*originally published in 1851 Franchise on 2018-04-13. [Read the original](https://1851franchise.com/qsr-kristen-hartman-promoted-to-brand-president-of-cinnabon-2706271).*

## Story

QSR is reporting cinnamon roll franchise Cinnabon has named Kristen Hartman as brand president. Hartman will replace Joe Guith, who has been appointed president of McAlister’s Deli. McAlister’s Deli and Cinnabon are both subsidiaries of Focus Brands.

Hartman joined Focus Brands in 2012 as vice president of marketing after 16 years working for Burger King. She most recently served as senior vice president of brand marketing strategy. As brand president, Hartman will leverage her experience contributing to Cinnabon’s evolving identity and brand positioning to guide the franchise’s overall brand strategy.

As quoted in QSR, Focus Brands COO and President, North America Kat Cole said, “We are thrilled to have Kristen step into the role as President of Cinnabon. With her business expertise, love of the customer and passion for the brand teams, we are excited for her to lead Cinnabon through its continued growth.”

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- Burger King (company)
- qsr industry (topic)
- executive promotion (topic)
- Cinnabon (company)
- McAlister's Deli (company)
- FOCUS Brands (company)
- brand strategy (topic)
- Joe Guith (person)

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Originally reported by 1851 Franchise (https://1851franchise.com/qsr-kristen-hartman-promoted-to-brand-president-of-cinnabon-2706271). Summarized by Burnaze (https://burnaze.com/article/8c92e4c1-d198-4e63-a311-658a70df298c).