---
title: "HTeaO Partners Again with Alex’s Lemonade Stand Foundation to Support the Fight Against Childhood Cancer"
url: https://burnaze.com/article/915a068c-8109-4803-a883-52dd07fb1113
source: "Franchising.com"
original_url: https://www.franchising.com/news/20260505_hteao_partners_again_with_alexs_lemonade_stand_foundation_to_support_the_fi.html
category: "Coffee & tea"
industry: "Restaurants"
segment: "Coffee & tea"
published: 2026-05-05T12:00:00.000Z
modified: 2026-10-31T16:23:56.318Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# HTeaO Partners Again with Alex’s Lemonade Stand Foundation to Support the Fight Against Childhood Cancer

**TL;DR:** HTeaO is partnering with Alex's Lemonade Stand Foundation to support the fight against childhood cancer by swapping out its signature blue straws for yellow straws and allowing customers to round up their purchases to donate to the foundation. The partnership aims to fund pediatric cancer research and support families affected by the disease.

*originally published in Franchising.com on 2026-05-05. [Read the original](https://www.franchising.com/news/20260505_hteao_partners_again_with_alexs_lemonade_stand_foundation_to_support_the_fi.html).*

## Story

Throughout the campaign, HTeaO will swap out its signature blue straws for yellow straws as a small but visible reminder of ALSF’s lemonade stand roots and a thoughtful nod to gold, the color most commonly associated with pediatric cancer awareness.

Alex’s Lemonade Stand Foundation is a nonprofit focused on funding pediatric cancer research and supporting families. Since 2000, ALSF has raised over $300 million, funded more than 1,500 research projects at nearly 150 institutions across North America and Europe, and helped more than 15,000 families access the care they need through programs like Travel For Care.

“Brewing Purpose is about finding real ways to show up for the communities we serve, and our partnership with Alex’s Lemonade Stand Foundation is a powerful example of that,” said Kelsey McManemin, Senior Vice President of Marketing at HTeaO. “After seeing our guests, franchisees and team members rally behind this mission last year, we knew it was something we wanted to continue supporting. This campaign gives our guests a simple, meaningful way to help build on that impact and support the fight against childhood cancer.”

All month long, HTeaO customers can visit any location and round up their purchase to the nearest dollar, with 100% of those proceeds going directly to ALSF.

“We are grateful to continue our partnership with HTeaO this May and to see its community of guests, franchisees and team members come together once again in support of children with cancer,” said Liz Scott, Alex’s mom and Co-Executive Director at Alex’s Lemonade Stand Foundation. “Every round-up helps fund the research and family support programs that bring hope to families facing childhood cancer.”

Childhood cancer is the leading cause of death by disease for children in the U.S., yet research for pediatric cancers remains significantly underfunded. ALSF continues to fund critical research and provide programs for families nationwide.

To participate, during May, customers can round up purchases at checkout to support ALSF.

## Entities

- Franchising.com (publication)
- QSR (sector)
- charity partnership (topic)
- fundraising campaign (topic)
- HTeaO (company)
- Kelsey McManemin (person)
- childhood cancer awareness (topic)
- Alex's Lemonade Stand Foundation (company)
- Liz Scott (person)

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Originally reported by Franchising.com (https://www.franchising.com/news/20260505_hteao_partners_again_with_alexs_lemonade_stand_foundation_to_support_the_fi.html). Summarized by Burnaze (https://burnaze.com/article/915a068c-8109-4803-a883-52dd07fb1113).
