---
title: "Celebrate National Italian Ice Day with a FREE Sweet Treat from Rita’s Italian Ice & Frozen Custard!"
url: https://burnaze.com/article/99b73805-638d-4d23-83f5-0478ef545e7b
source: "Franchising.com"
original_url: https://www.franchising.com/news/20260501_celebrate_national_italian_ice_day_with_a_free_sweet_treat_from_ritas_itali.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
published: 2026-05-01T12:00:00.000Z
modified: 2026-10-31T16:23:58.479Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Celebrate National Italian Ice Day with a FREE Sweet Treat from Rita’s Italian Ice & Frozen Custard!

**TL;DR:** Rita's Italian Ice & Frozen Custard is offering a free small Italian Ice on May 3 in honor of National Italian Ice Day. The brand is also introducing a new Make It Swicey lineup for Cinco de Mayo, featuring Tajín as a sweet-and-spicy topping.

*originally published in Franchising.com on 2026-05-01. [Read the original](https://www.franchising.com/news/20260501_celebrate_national_italian_ice_day_with_a_free_sweet_treat_from_ritas_itali.html).*

## Story

**WHAT**: In honor of National Italian Ice Day on Sunday, May 3, Rita’s Italian Ice & Frozen Custard is offering a Free Small Italian Ice with the purchase of any treat*. Rita’s app users can claim the deal with a single-use reward in the app—the offer is a way to participate in the event. Plus, it’s a chance to enjoy Rita’s classic Italian Ice flavors like Cherry, Mango and Cotton Candy, all made fresh daily.

Rita’s announces a new Make It Swicey lineup for Cinco de Mayo, featuring Tajín® as a sweet-and-spicy topping. Starting Tuesday, May 5, guests can customize any of their favorite Rita’s treats with a zesty kick to create a Sweet, Spicy, and Ice combination. The lineup includes three items: Mango Italian Ice topped with Tajín®, a Watermelon Ice Blender blended with Tajín®, and a Watermelon Gelati layered with Vanilla Custard and finished with Tajín®. The lineup adds a sweet-and-spicy twist to Rita’s offerings.

**Treat purchase is required. Only one “Buy One Treat, Get One Free Small Ice” reward per app account. Kids size treat excluded. Reward expires by the end of the day on 5/3.*

Looking for more sweetness? The Rita’s Ice app offers rewards on purchases. New members may receive one free small Ice, Custard, or Gelati upon signing up. Those who aren’t Rita’s loyalty members can download Rita’s Ice app from the Apple or Google Play stores, or by visiting ritasice.com/app/. The app provides deals and rewards.

Rita’s signature Italian Ice is made fresh daily on-site and available in a rotating daily selection from a large variety of flavors. Other menu items at Rita’s include creamy Frozen Custard, signature Gelati, Concretes, Frozen Coffee, Rita’s Blendini®, Milkshakes and more.

## Entities

- Franchising.com (publication)
- QSR (sector)
- menu pricing (topic)
- limited time offer (topic)
- new menu item (topic)
- Rita's Italian Ice (company)
- Tajin USA (company)
- national italian ice day (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20260501_celebrate_national_italian_ice_day_with_a_free_sweet_treat_from_ritas_itali.html). Summarized by Burnaze (https://burnaze.com/article/99b73805-638d-4d23-83f5-0478ef545e7b).