---
title: "Better-Chicken Brand Opening in Washington"
url: https://burnaze.com/article/9c60cc27-494e-4367-aa47-20b55affd328
source: "Franchising.com"
original_url: https://www.franchising.com/news/20211025_betterchicken_brand_opening_in_washington.html
category: "Chicken"
industry: "Restaurants"
segment: "Chicken"
topics: ["Development & multi-unit"]
published: 2021-10-25T12:00:00.000Z
modified: 2026-11-01T02:12:35.498Z
image: https://imgs.franchising.com/brands/social/slimchickens.jpg
---

# Better-Chicken Brand Opening in Washington

**TL;DR:** Slim Chickens is expanding its presence in Washington state with a new location at Joint Base Lewis-McChord. The brand is partnering with Army and Air Force Exchange to bring its cooked-to-order fresh food to the base.

*originally published in Franchising.com on 2021-10-25. [Read the original](https://www.franchising.com/news/20211025_betterchicken_brand_opening_in_washington.html).*

## Story

Slim Chickens announced today its new restaurant opening at Joint Base Lewis-McChord, located at 41st Division Dr Bldg. 5280 Lewis-McChord. Army and Air Force Exchange is at the helm of the new location.

“Expanding into Joint Base Lewis-McChord is a big step for us,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “We are always looking for ways to connect with the brave individuals that serve our country, and we hope our tasty chicken tenders become a staple item in their diets. Partnering with Army and Air Force Exchange is very successful and rewarding, and we know their passion will greatly impact Slims.”

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items.

Fans also resonate with the southern contemporary look and feel and open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- unit expansion (topic)
- Slim Chickens (company)
- Jackie Lobdell (person)
- better chicken segment (topic)
- fast casual brand (topic)
- military base location (topic)
- Joint Base Lewis-McChord (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20211025_betterchicken_brand_opening_in_washington.html). Summarized by Burnaze (https://burnaze.com/article/9c60cc27-494e-4367-aa47-20b55affd328).