---
title: "School of Rock Opens First School in Europe"
url: https://burnaze.com/article/9e698938-9af0-4a9a-8307-e0db1121c8f5
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210520_school_of_rock_opens_first_school_in_europe.html
category: "Enrichment & STEM"
industry: "Education & Childcare"
segment: "Enrichment & STEM"
topics: ["Development & multi-unit"]
published: 2021-05-20T12:00:00.000Z
modified: 2026-11-01T02:27:23.026Z
image: https://images.unsplash.com/photo-1524749292158-7540c2494485?w=1600&q=80&auto=format&fit=crop
---

# School of Rock Opens First School in Europe

**TL;DR:** School of Rock has opened its first school in Europe, located in Madrid, Spain, marking the brand's entry into the European market. The master franchisee plans to open 20 schools in Spain and 8 schools in Portugal over the next 10 years.

*originally published in Franchising.com on 2021-05-20. [Read the original](https://www.franchising.com/news/20210520_school_of_rock_opens_first_school_in_europe.html).*

## Story

- ***New school, located in Pozuelo de Alarcón, Madrid opened May 15th***

- ***Master franchisee to open 20 schools in Spain and 8 schools in Portugal over the next 10 years***

“We are thrilled for School of Rock to have a presence in Europe and help support the next generation of artists,” said Rob Price, CEO of School of Rock. “Paulo Portela has already made such a positive impact on students in Brazil, and with his devotion to the School of Rock brand, he is the ideal person to lead this expansion across Spain and Portugal.”

The new school, located in Pozuelo de Alarcón, will be owned by Luigi Lubelli, his wife Cristina Fernández and her brothers Ángel, Marcos and Alfonso. “This is the first of 20 Schools planned to be opening soon in Spain. We’re excited with the impact School of Rock will have in Spain and Europe families,” says Fernando Augusto, CEO of School of Rock Spain and partner in the Brazil, Spain and Portugal Holding.

“We chose to launch School of Rock because it offers the opportunity to both run an attractive business and truly make a difference in the lives of children and adults” said Luigi Lubelli. “We are elated to bring this fun performance-based music-education curriculum to Spain.”

School of Rock provides students of all ages an exciting and engaging learning environment for taking guitar lessons, drum lessons, bass lessons, keyboard lessons, and singing lessons. Drawing from all styles of rock and roll, School of Rock students learn theory and techniques via songs from legendary artists such as Aretha Franklin, Lenny Kravitz and Led Zeppelin. Thanks to the school's patented performance-based learning approach, students around the world have gained superior instrumental skills and confidence on the big stage, with some moving on to record deals and larger platforms such as American Idol, The Voice and Broadway.

## Entities

- Franchising.com (publication)
- franchise growth (topic)
- Education & Childcare (sector)
- School of Rock (company)
- music education (topic)
- Rob Price (person)
- Spain (location)
- european expansion (topic)
- Portugal (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20210520_school_of_rock_opens_first_school_in_europe.html). Summarized by Burnaze (https://burnaze.com/article/9e698938-9af0-4a9a-8307-e0db1121c8f5).