---
title: "Buona and The Original Rainbow Cone Bring Two Chicago Culinary Icons to Mishawaka"
url: https://burnaze.com/article/9f149ca5-436d-4b24-98e7-11a612902578
source: "Franchising.com"
original_url: https://www.franchising.com/news/20251118_buona_and_the_original_rainbow_cone__bring_two_chicago_culinary_icons_to_mi.html
category: "Restaurants"
industry: "Restaurants"
published: 2025-11-18T12:00:00.000Z
modified: 2026-11-01T22:32:30.364Z
image: https://images.unsplash.com/photo-1568901346375-23c9450c58cd?w=1600&q=80&auto=format&fit=crop
---

# Buona and The Original Rainbow Cone Bring Two Chicago Culinary Icons to Mishawaka

**TL;DR:** The Buona Companies has signed an agreement to open a new location in Mishawaka, Indiana, featuring Buona and Rainbow Cone. The location will be locally owned and operated by Zack and Nick Venzon and their business partner Jeff Fort.

*originally published in Franchising.com on 2025-11-18. [Read the original](https://www.franchising.com/news/20251118_buona_and_the_original_rainbow_cone__bring_two_chicago_culinary_icons_to_mi.html).*

## Story

MISHAWAKA, Ind. – The Buona (Bow’nuh) Companies announced today that it has signed an agreement to open a new location in Mishawaka, Indiana, featuring two food traditions: Buona and Rainbow Cone.

The Mishawaka venue will house both brands, and will be locally owned and operated by brothers Zack and Nick Venzon and their longtime mentor and business partner, Jeff Fort. The trio is made up of Chicago-area natives, sandwich masters, connoisseurs of Chicago food traditions, and experienced franchise operators who have worked together for more than a decade.

The Venzon brothers are accomplished Jimmy John’s franchisees with more than 15 locations across Indiana and Michigan. They began their restaurant careers as teenagers working for Fort, who has spent the past 20 years building and mentoring teams across his own portfolio of 100+ Jimmy John’s locations in Chicagoland and South Bend. Together, the three share a deep pride in their work and a people-first leadership philosophy that reflects Buona’s own family values.

“As brothers, we know what it means to take pride in your name and the legacy you’re building together,” said Zack Venzon. “That’s something we deeply relate to with the Buonavolanto family. Buona brings something truly different — quality and authenticity at scale, unique regional menu items, and the opportunity to introduce Chicago’s most famous sandwich to communities that are ready to embrace it.”

“Zack, Nick, and Jeff are experienced operators who know how to deliver an incredible guest experience,” said Joe Buonavolanto III, Executive Vice President of The Buona Companies. “They’ve built their success on great people, strong operations, and genuine hospitality — the same principles that guide our brands. We’re thrilled to see them bring Buona and Rainbow Cone to Mishawaka.”

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- location expansion (topic)
- franchise agreement (topic)
- Jimmy John's (company)
- Joe Buonavolanto III (person)
- The Buona Companies (company)
- Rainbow Cone (company)
- Mishawaka (location)
- chicago food traditions (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20251118_buona_and_the_original_rainbow_cone__bring_two_chicago_culinary_icons_to_mi.html). Summarized by Burnaze (https://burnaze.com/article/9f149ca5-436d-4b24-98e7-11a612902578).