---
title: "Assisted Living Locators Open Rochester Franchise"
url: https://burnaze.com/article/a221cfd6-4056-4a8c-971a-3760912aff8e
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240529_assisted_living_locators_open_rochester_franchise.html
category: "Senior living"
industry: "Senior Care"
segment: "Senior living"
topics: ["Development & multi-unit"]
published: 2024-05-29T12:00:00.000Z
modified: 2026-10-31T20:03:01.859Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# Assisted Living Locators Open Rochester Franchise

**TL;DR:** Assisted Living Locators has opened a new franchise in Rochester, NY, serving Monroe County communities. The franchise, led by Neil Russell, offers no-cost services to help seniors and their families find safe care solutions.

*originally published in Franchising.com on 2024-05-29. [Read the original](https://www.franchising.com/news/20240529_assisted_living_locators_open_rochester_franchise.html).*

## Story

Russell helps find safe care solutions for the elderly, whether it be home care, independent living, assisted living, or memory care. He is available to meet with seniors and families either virtually or in-person. Assisted Living Locators no cost services include:

- Easy-to-use, online Assessment Tool, to give quick insight to appropriate senior housing

- In-take interview by phone, video technology, or in person to learn how to best serve you

- Tours of qualified vetted home health, hospice, assisted living, memory care and adult family homes

- Status updates on visitation and acceptance of move-ins for assisted living communities and skilled nursing facilities in your area

- Home care support with network of leading regional home care agencies; whether to ensure a safe home environment for seniors or to help with the activities of daily living

- Dedicated local resources for seniors and families such as eldercare attorneys, skilled home health, moving companies and hospice

- Guidance throughout the entire decision-making process.

“Seniors and their families need a trusted advisor to help them navigate what can be an overwhelming amount of information,” said Neil Russell. “Assisted Living Locators offers a complete assessment of a senior’s needs and recommends a plan that provides the full continuum of care. Our goal is to assist families in choosing appropriate care options for their loved ones, to save time, decrease stress, and to provide peace of mind.”

Russell is committed to the health and well-being of seniors and brings a compassionate and attentive approach to ensure each family receives personalized support and guidance as they explore the best options for their loved ones.

## Entities

- Franchising.com (publication)
- franchise expansion (topic)
- Senior Care (sector)
- senior care (topic)
- new location (topic)
- Assisted Living Locators (company)
- rochester (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20240529_assisted_living_locators_open_rochester_franchise.html). Summarized by Burnaze (https://burnaze.com/article/a221cfd6-4056-4a8c-971a-3760912aff8e).