---
title: "Potbelly Celebrates Fans with a “Week of Perks”"
url: https://burnaze.com/article/a3ec8f5f-2c8b-41ff-bc4c-00568e2b6b3b
source: "Franchising.com"
original_url: https://www.franchising.com/news/20231002_potbelly_celebrates_fans_with_a_week_of_perks.html
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
published: 2023-10-02T12:00:00.000Z
modified: 2026-10-31T20:30:12.387Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Potbelly Celebrates Fans with a “Week of Perks”

**TL;DR:** Potbelly is celebrating its loyal Perks members with a Week of Perks, featuring daily surprises and hot deals for Perks members. Potbelly Corporation has been feeding customers for more than 40 years with warm, toasty sandwiches and other menu items.

*originally published in Franchising.com on 2023-10-02. [Read the original](https://www.franchising.com/news/20231002_potbelly_celebrates_fans_with_a_week_of_perks.html).*

## Story

Each day during the "Week of Perks", members can look forward to a different daily deal, offering a surprise with every visit. The “Week of Perks” brings an element of anticipation and excitement for Potbelly fans.

"We’re dedicated to delivering not just delicious food, but also exceptional experiences and value to our customers," said David Daniels, Chief Marketing Officer at Potbelly. “This second annual ‘Week of Perks’ is our way of saying thank you to our loyal Perks members and showcasing our appreciation for their continued support by highlighting and rewarding them with more of what they love from Potbelly.”

Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers’ smiles for more than 40 years with warm, toasty sandwiches, signature salads, and hand-scooped ice cream in creamy shakes, customized just the way customers want them. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country, with more than 400 company-owned shops in the United States.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu items (topic)
- Potbelly (company)
- marketing campaign (topic)
- customer loyalty (topic)
- David Daniels (person)
- neighborhood expansion (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20231002_potbelly_celebrates_fans_with_a_week_of_perks.html). Summarized by Burnaze (https://burnaze.com/article/a3ec8f5f-2c8b-41ff-bc4c-00568e2b6b3b).