---
title: "WellBiz Brands Chooses Curious Jane For Franchise Development Marketing"
url: https://burnaze.com/article/a6b5f556-19c4-47f0-a66f-a74600d502ff
source: "Franchising.com"
original_url: https://www.franchising.com/news/20220428_wellbiz_brands_chooses_curious_jane_for_franchise_development_marketing.html
category: "Franchisors"
industry: "Franchise Industry"
segment: "Franchisors"
topics: ["Development & multi-unit","Marketing"]
published: 2022-04-28T12:00:00.000Z
modified: 2026-11-01T02:09:05.228Z
image: https://images.unsplash.com/photo-1524749292158-7540c2494485?w=1600&q=80&auto=format&fit=crop
---

# WellBiz Brands Chooses Curious Jane For Franchise Development Marketing

**TL;DR:** WellBiz Brands Inc. has selected Curious Jane to develop and implement the franchise development advertising and marketing strategy for the company and its brands. The company manages five industry-leading brands, including Drybar, Amazing Lash Studio, and Elements Massage.

*originally published in Franchising.com on 2022-04-28. [Read the original](https://www.franchising.com/news/20220428_wellbiz_brands_chooses_curious_jane_for_franchise_development_marketing.html).*

## Story

- Business Opportunities

- WellBiz Brands Inc.

- News & Articles

April 28, 2022 // Franchising.com // DENVER, Colo. - WellBiz Brands Inc., the premier franchise portfolio company for beauty and wellness brands, has selected Curious Jane, a national franchise ad agency, to develop and implement the franchise development advertising and marketing strategy for the company and its brands. WellBiz Brands manages five industry-leading brands, Drybar®, Amazing Lash Studio®, Radiant Waxing™, Elements Massage® and Fitness Together®.

“We are excited to tap into Curious Jane’s expertise to attract qualified franchise candidates,” WellBiz Brands CEO Jeremy Morgan said. “The beauty and wellness space is thriving, and we are confident that, working together, we can identify motivated entrepreneurs and help them pursue their dreams with WellBiz Brands.”

The beauty and personal care market is expected to grow 5.5% per year through 2025. The WellBiz Brands team signed more than 100 franchise agreements across all five brands with investors seeking to diversify their portfolios as well as with entrepreneurs launching their own businesses for the first time. The company's robust multi-brand platform enables brands to accelerate scalable and predictable growth through access to shared services, infrastructure and support.

Curious Jane President and CEO Lora Kellogg, CFE, said, “We look forward to working alongside WellBiz Brands to raise awareness about their brands and the excellent opportunities available for future franchise owners.”

SOURCE WellBiz Brands Inc.

## Entities

- Franchising.com (publication)
- Franchise Industry (sector)
- franchise development (topic)
- marketing strategy (topic)
- beauty and wellness (topic)
- WellBiz Brands (company)
- Amazing Lash Studio (company)
- Elements Massage (company)
- Drybar (company)
- Fitness Together (company)
- Jeremy Morgan (person)
- Radiant Waxing (company)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20220428_wellbiz_brands_chooses_curious_jane_for_franchise_development_marketing.html). Summarized by Burnaze (https://burnaze.com/article/a6b5f556-19c4-47f0-a66f-a74600d502ff).
