---
title: "Nation's Restaurant News: Value Meals Fuel Success for Checkers & Rally's"
url: https://burnaze.com/article/a7a4da0f-b32f-40f6-bcf5-66c7b72c84e8
source: "1851 Franchise"
original_url: https://1851franchise.com/nations-restaurant-news-value-meals-fuel-success-for-checkers-rallys-12467
category: "Restaurants"
industry: "Restaurants"
published: 2017-06-02T22:17:02.000Z
modified: 2026-11-01T04:12:36.587Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/26a10dfd6601e2fed79c5cba91e504d35105.jpg
---

# Nation's Restaurant News: Value Meals Fuel Success for Checkers & Rally's

**TL;DR:** Checkers & Rally's has found success with value meals, offering deals such as the 4 for $3 combo to attract customers. The brand has over 850 locations across the country and plans to continue evolving their value options.

*originally published in 1851 Franchise on 2017-06-02. [Read the original](https://1851franchise.com/nations-restaurant-news-value-meals-fuel-success-for-checkers-rallys-12467).*

## Story

While many QSR operators are dealing with struggling lunch sales, Tampa-based Checkers & Rally's has found success in providing value to guests in there more than 850 locations across the country.

A recent article in Nation's Restaurant News noted that a report from The NPD Group shows that climbing prices at many QSR burger restaurants is leading to dissatisfied customers. However, Checkers & Rally's is riding a wave of success based on value deals such as the recently introduced 4 for $3 combo.

“Our brand is so rooted in value, we’re continuing to deliver a clear value at every price point,” Lauren Axe, Director of Brand Marketing for Checkers & Rally's Restaurants, Inc., told NRN. “It’s about over delivering value at every price point.”

The expanding franchise brand has plans to continue evolving their value options at various price points.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- franchise expansion (topic)
- Nation's Restaurant News (publication)
- Checkers (company)
- value meals (topic)
- qsr operators (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/nations-restaurant-news-value-meals-fuel-success-for-checkers-rallys-12467). Summarized by Burnaze (https://burnaze.com/article/a7a4da0f-b32f-40f6-bcf5-66c7b72c84e8).