---
title: "GF Podcast: John Kersh of Xponential Fitness"
url: https://burnaze.com/article/a97757db-968e-4c3f-959d-7812b6ebab93
source: "Global Franchise"
original_url: https://www.global-franchise.com/news/gf-podcast-john-kersh-of-xponential-fitness
author: "Amanda Peters"
category: "Gym & HVLP"
industry: "Fitness"
segment: "Gym & HVLP"
published: 2020-06-11T15:05:00.000Z
modified: 2026-11-01T22:33:00.332Z
image: https://images.unsplash.com/photo-1571902943202-507ec2618e8f?w=1600&q=80&auto=format&fit=crop
---

# GF Podcast: John Kersh of Xponential Fitness

**TL;DR:** John Kersh, chief international development officer at Xponential Fitness, discusses the challenges and opportunities facing the boutique fitness industry. Xponential Fitness is a leading boutique fitness franchisor with eight brands, including Club Pilates and Pure Barre.

*By Amanda Peters, originally published in Global Franchise on 2020-06-11. [Read the original](https://www.global-franchise.com/news/gf-podcast-john-kersh-of-xponential-fitness).*

## Story

The chief international development officer walks us through the challenges and opportunities facing the boutique fitness industry

The chief international development officer walks us through the challenges and opportunities facing the boutique fitness industry.

Boutique fitness is booming. The luxury – typically more expensive – format of fitness is not only becoming a ubiquitous concept around the globe but is prompting many traditional gym-goers to trade in their memberships in favor of boutique fitness’s small group focused, high energy, studio-based workouts.

But with an exploding sector, comes a highly competitive business landscape. We caught up with John Kersh, chief international development officer at Xponential Fitness – a leading boutique fitness franchisor with eight brands including the likes of Club Pilates and Pure Barre – to find out what challenges and what boons the boutique field brings.

In this episode, Kersh walks us through what impact the coronavirus crisis has had on the industry and whether it will ever be the same again, how Xponential Fitness’s brands are starting to reopen studios, and much more.

## Entities

- Fitness (sector)
- Global Franchise (publication)
- international expansion (topic)
- James Fell (person)
- Amanda Peters (person)
- Xponential Fitness (company)
- boutique fitness (topic)
- Club Pilates (company)
- Pure Barre (company)
- master franchise investment (topic)
- John Kersh (person)

---
Originally reported by Amanda Peters, Global Franchise (https://www.global-franchise.com/news/gf-podcast-john-kersh-of-xponential-fitness). Summarized by Burnaze (https://burnaze.com/article/a97757db-968e-4c3f-959d-7812b6ebab93).