---
title: "Orangetheory Fitness Studio Opens Near Texas Medical Center"
url: https://burnaze.com/article/aa912261-43bc-4f41-afb0-fde3934b79a9
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230306_orangetheory_fitness_studio_opens_near_texas_medical_center.html
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
topics: ["Development & multi-unit"]
published: 2023-03-06T12:00:00.000Z
modified: 2026-11-01T01:02:29.771Z
image: https://imgs.franchising.com/brands/social/orangetheoryfitness.jpg
---

# Orangetheory Fitness Studio Opens Near Texas Medical Center

**TL;DR:** Orangetheory Fitness opened a new studio near the Texas Medical Center in Houston, serving the surrounding community and healthcare employees. The studio is the 24th Orangetheory Fitness location in Houston.

*originally published in Franchising.com on 2023-03-06. [Read the original](https://www.franchising.com/news/20230306_orangetheory_fitness_studio_opens_near_texas_medical_center.html).*

## Story

The Orangetheory Fitness Afterburn franchise announced today its newest studio is near the grounds of the Texas Medical Center (TMC). The studio located at 7205 Fannin Street in Houston, will serve the surrounding community and the healthcare employees who work at TMC.

“We are energized to be a part of this community that is also home to the city’s greatest medical heroes,” said the CEO of Orangetheory Afterburn, Jim Potesta. “Orangetheory offers the perfect dynamic of fitness options and community network which is synonymous with the active, health-conscious population in this area.”

The 3425 sq. foot facility is Orangetheory Fitness Afterburn’s 24th studio in Houston. It is fully open to new members with treadmill stations equipped with OTconnect technology, rowers, free weights, TRX Suspension Trainers and wearable heartrate monitors. The studio will feature Orangetheory's new, automatic updates to your MaxHR and heart-rate zones to better reflect your own effort and provide even more accurate and personalized performance results.

The fitness concept offers charitable fitness-related challenges throughout the year and encourages members to participate in giving back to the local community.

Orangetheory Fitness is a one-hour class focused on heartrate-based interval training that is designed to alter metabolism to give more caloric afterburn, even hours after the workout is complete. This new location is offering a free first class and discounted Founding Member rates for a limited time.

## Entities

- Franchising.com (publication)
- Fitness (sector)
- location expansion (topic)
- houston (location)
- Orangetheory Fitness (company)
- fitness concept (topic)
- studio opening (topic)
- Texas Medical Center (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20230306_orangetheory_fitness_studio_opens_near_texas_medical_center.html). Summarized by Burnaze (https://burnaze.com/article/aa912261-43bc-4f41-afb0-fde3934b79a9).
