---
title: "Huffington Post: Penn Station East Coast Subs Launches First-Ever Incentive Program"
url: https://burnaze.com/article/ad728985-5a52-4701-a0ae-dc60f3dc6e1a
source: "1851 Franchise"
original_url: https://1851franchise.com/huffington-post-penn-station-east-coast-subs-launches-first-ever-incentive-program-2703864
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
published: 2017-08-25T13:08:40.000Z
modified: 2026-11-01T03:11:27.793Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/37e4fa90dbd395eb6e51d51b08beb7ef4842.jpg
---

# Huffington Post: Penn Station East Coast Subs Launches First-Ever Incentive Program

**TL;DR:** Penn Station East Coast Subs launches its first-ever franchisee incentive program, offering a 12-month royalty abatement for new leases signed in designated markets. The program aims to bring new franchisees to markets that need to be filled out and help ensure successful openings.

*originally published in 1851 Franchise on 2017-08-25. [Read the original](https://1851franchise.com/huffington-post-penn-station-east-coast-subs-launches-first-ever-incentive-program-2703864).*

## Story

Penn Station, the delicious sandwich franchise featuring hot-grilled subs , fresh-cut fries and hand-squeezed lemonade, was recently featured in an article by the Huffington Post. An excerpt reads as follows;

We created our first-ever franchisee incentive program for 2017. For new leases signed this year in designated markets, franchisees will receive a 12-month royalty abatement. Eligible markets have a population of more than 150,000 and space for at least two new Penn Station locations. Some examples include Kansas City, Atlanta, Chicago, Pittsburgh, Nashville and Raleigh-Durham.

Penn Station’s royalties are variable based on sales, but the one-year abatement could save franchisees an average of $30,000. That number could also be substantially higher if the restaurant’s sales are higher.

The incentive program will bring new franchisees to markets that need to be filled out, while helping to ensure new locations in those markets have a successful opening. We’re hopeful franchisees will use the extra cash to reinvest in their business, especially in grand opening and local store marketing in their first year in business.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- franchise expansion (topic)
- Atlanta (location)
- Chicago (location)
- Nashville (location)
- Penn Station (company)
- Kansas City (location)
- incentive program (topic)
- Pittsburgh (location)
- Raleigh-Durham (location)
- royalty abatement (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/huffington-post-penn-station-east-coast-subs-launches-first-ever-incentive-program-2703864). Summarized by Burnaze (https://burnaze.com/article/ad728985-5a52-4701-a0ae-dc60f3dc6e1a).