---
title: "Bundle Up and Ring in the New Year with Applebee’s $1 Vodka Rum Frostbite"
url: https://burnaze.com/article/ad9ec8bf-4559-44df-acde-650df6a4dc58
source: "Franchising.com"
original_url: https://www.franchising.com/news/20200102_bundle_up_and_ring_in_the_new_year_with_applebeers.html
category: "Restaurants"
industry: "Restaurants"
published: 2020-01-02T12:00:00.000Z
modified: 2026-11-01T04:11:21.594Z
image: https://imgs.franchising.com/brands/social/applebees.jpg
---

# Bundle Up and Ring in the New Year with Applebee’s $1 Vodka Rum Frostbite

**TL;DR:** Applebee's launches a new $1 Vodka Rum Frostbite drink for the month of January, featuring a tropical cocktail with blue curacao, coconut, and pineapple. The drink is available at participating locations across the country for guests 21 years and older.

*originally published in Franchising.com on 2020-01-02. [Read the original](https://www.franchising.com/news/20200102_bundle_up_and_ring_in_the_new_year_with_applebeers.html).*

## Story

- Franchise Opportunities

- Bar and Grill Franchises

- Applebee's Neighborhood Grill + Bar

- News & Articles

January 01, 2020 // Franchising.com // GLENDALE, Calif. - There’s no denying it - it's cold outside. But Applebee’s®locations across thecountryare giving guests a reason to embrace the cold and the start of 2020 with the latest Neighborhood Drink of the Month. Starting today and for the rest of January, guests can enjoy a taste of a tropical getaway at their local Applebee’s with the $1 Vodka Rum Frostbite. Brrr - erm - Cheers!

Served in a 10-ounce mug, the $1 Vodka Rum Frostbite is a boozy, tropical cocktail made with a delicious blend of rum, vodka, blue curacao, creamy coconut and pineapple. This Insta-worthy $1 drink with its blue and white swirls, is served on the rocks and is the perfect wintery way to toast to the year ahead.

“Yes, it’s a tropical rum drink at heart, but we added vodka for good measure,” said Patrick Kirk, vice president of beverage innovation at Applebee’s. “In the peak of chilly weather, it’s the perfect warm up when you’re ready to tell winter to frost itself.”

Price, participation, and availabilityof the Neighborhood Drink of the Month may vary by location, and guests must be 21-years old or over to enjoy responsibly. Void where prohibited.

As always, Applebee’s reminds you to please drink responsibly.

As one of the world’s largest casual dining brands, Applebee’s Neighborhood Grill + Bar serves as America’s kitchen table, offering guests a lively dining experience that combines simple, craveable American fare with classic drinks and local drafts. Applebee's restaurants are owned and operated by entrepreneurs dedicated to more than serving great food, but also building up the communities that we call home. From raising money for local charities to hosting community fundraisers, Applebee’s is always Doin’ Good in the Neighborhood.

As of September30, 2019, there were 1,804franchise and company-owned restaurants in all 50 states, Puerto Rico, Guam and 13 other countries. Applebee's is franchised by subsidiaries of Dine Brands Global Inc. [NYSE: DIN], which is one of the world's largest full-service restaurant companies.

Follow us: Instagram: @applebees Twitter: @applebees Facebook: www.facebook.com/applebees

If you're interested in potential franchising opportunities domestically, we welcome the opportunity to speak with you.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu pricing (topic)
- Facebook (company)
- Twitter (company)
- new menu item (topic)
- Instagram (company)
- Applebee's (company)
- franchising opportunities (topic)
- Dine Brands Global (company)
- beverage innovation (topic)
- Patrick Kirk (person)

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Originally reported by Franchising.com (https://www.franchising.com/news/20200102_bundle_up_and_ring_in_the_new_year_with_applebeers.html). Summarized by Burnaze (https://burnaze.com/article/ad9ec8bf-4559-44df-acde-650df6a4dc58).