---
title: "Pigtails & Crewcuts Franchise CEO Has Seen Growth for 20 Years"
url: https://burnaze.com/article/adbbfc3b-aab4-4173-b7e0-14e79b47e9cd
source: "1851 Franchise"
original_url: https://1851franchise.com/pigtails-and-crewcuts/franchise-times-pigtails-crewcuts-ceo-keeps-pushing-growth-20-years-in-2726192
category: "Hair & salon suites"
industry: "Beauty & Wellness"
segment: "Hair & salon suites"
topics: ["People"]
published: 2024-05-14T20:15:44.000Z
modified: 2026-11-01T01:09:04.750Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/27eade7e5dbe46f24c2762de5ceb56372128.jpg
---

# Pigtails & Crewcuts Franchise CEO Has Seen Growth for 20 Years

**TL;DR:** Wade Brannon, CEO of Pigtails & Crewcuts, has led the brand's growth for 20 years after acquiring it in 2004. He previously acquired and sold Heavenly Ham to HoneyBaked Ham Co. in 2002.

*originally published in 1851 Franchise on 2024-05-14. [Read the original](https://1851franchise.com/pigtails-and-crewcuts/franchise-times-pigtails-crewcuts-ceo-keeps-pushing-growth-20-years-in-2726192).*

## Story

Wade Brannon started his entrepreneurial journey with Heavenly Hams in 1984, which he acquired and eventually sold to HoneyBaked Ham Co. in 2002. Looking for his next opportunity, he stumbled upon Pigtails & Crewcuts, a family friendly kids' hair salon franchise, almost by accident. He took his son there for a haircut and was impressed by how the staff was specifically trained to work with kids. When the owner of the brand approached him for help with franchising, Brannon jumped at the chance.

“We’ve created this concept to handle the children who don’t enjoy a haircut and put the systems and training in place for our employees and team members to make it a more enjoyable experience,” Brannon told Franchise Times.

He acquired Pigtails & Crewcuts in 2004 and focused on improving unit economics and profitability. By prioritizing customer satisfaction and franchisee support, the brand has seen steady growth, adding seven net new units in the previous year. With 80 units across the United States, Pigtails & Crewcuts continues its expansion, seeking franchisees who excel in customer relations to further its success.

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- franchise growth (topic)
- Beauty & Wellness (sector)
- franchising (topic)
- Pigtails & Crewcuts (company)
- HoneyBaked Ham (company)
- Wade Brannon (person)
- brand success (topic)
- Heavenly Ham (company)

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Originally reported by 1851 Franchise (https://1851franchise.com/pigtails-and-crewcuts/franchise-times-pigtails-crewcuts-ceo-keeps-pushing-growth-20-years-in-2726192). Summarized by Burnaze (https://burnaze.com/article/adbbfc3b-aab4-4173-b7e0-14e79b47e9cd).