---
title: "NorthJersey.com: Saladworks Expands Menu Offering to Appeal to Wider Audience"
url: https://burnaze.com/article/b29e48be-bfd3-41f3-be3d-fb1d6d99e5e9
source: "1851 Franchise"
original_url: https://1851franchise.com/northjerseycom-saladworks-expands-menu-offering-to-appeal-to-wider-audience-3662
category: "Fast casual"
industry: "Restaurants"
segment: "Fast casual"
topics: ["Development & multi-unit"]
published: 2016-02-19T15:10:01.000Z
modified: 2026-11-01T03:18:21.959Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/0ab224de3dd2f1e00c014cbd3d7cffa33400160219100627.jpeg
---

# NorthJersey.com: Saladworks Expands Menu Offering to Appeal to Wider Audience

**TL;DR:** Saladworks expands its menu to appeal to a wider audience by incorporating trends such as Brussels sprouts and alternative grains. The brand's President & CEO, Paul Steck, notes that old foods are becoming trendier now.

*originally published in 1851 Franchise on 2016-02-19. [Read the original](https://1851franchise.com/northjerseycom-saladworks-expands-menu-offering-to-appeal-to-wider-audience-3662).*

## Story

Brussels sprouts, alternative grains, higher-end beef and fried pickles—these are all a part of the trends that can be seen across many restaurants in an effort to bring in a wider customer base.

“If you had asked me five years ago, ‘Would we have Brussels sprouts in a salad?’ I would have thought you had two heads. The trend I see is ‘Old is the new new.’ Things we associate with what grandmother served are all of a sudden becoming trendier now,” said Paul Steck, President & CEO of Saladworks .

Quinoa has become such a trend that additional alternative grains have been added to many menus as well. Steck elaborated on this, saying that quinoa was such a hit that when Saladworks had it as a seasonal special, they decided to add it to their permanent menu.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- menu expansion (topic)
- Saladworks (company)
- food trends (topic)
- alternative grains (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/northjerseycom-saladworks-expands-menu-offering-to-appeal-to-wider-audience-3662). Summarized by Burnaze (https://burnaze.com/article/b29e48be-bfd3-41f3-be3d-fb1d6d99e5e9).