---
title: "Tech-Driven Ice Cream Truck Expands in Texas with Franchisee Danny White in Midland Texas"
url: https://burnaze.com/article/b315ef8e-2080-451d-b450-8f1bbd13ab1a
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250228_techdriven_ice_cream_truck_expands_in_texas_with_franchisee_danny_white_in_.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
topics: ["Development & multi-unit","Technology"]
published: 2025-02-28T12:00:00.000Z
modified: 2026-11-01T22:32:36.165Z
image: https://images.unsplash.com/photo-1504674900247-0877df9cc836?w=1600&q=80&auto=format&fit=crop
---

# Tech-Driven Ice Cream Truck Expands in Texas with Franchisee Danny White in Midland Texas

**TL;DR:** Alsies is expanding in Texas with a new franchise in Midland, partnering with Danny White. The first truck is set to roll out in early April 2025, bringing gourmet ice cream sandwiches and other treats to the community.

*originally published in Franchising.com on 2025-02-28. [Read the original](https://www.franchising.com/news/20250228_techdriven_ice_cream_truck_expands_in_texas_with_franchisee_danny_white_in_.html).*

## Story

Chapel Hill, NC – Alsies is expanding in Texas with a new franchise in Midland. Partnering with Danny White, this marks Alsies’ second location in the Lone Star State. The first truck is set to roll out in early April 2025, bringing a delicious lineup of gourmet ice cream sandwiches, refreshing popsicles, and beloved classics to the community.

Alsies launched with a mission to spread joy and nostalgia in neighborhoods. Franchisee Danny White is committed to this vision and looks forward to delivering happiness — and delicious treats — in Midland.

“At Alsies, we believe in more than just serving ice cream—we’re about building connections and spreading happiness,” said Travis Kososki, founder and CEO of Alsies. “Danny’s passion for community engagement and his dedication to delivering an exceptional customer experience make him the perfect partner to introduce Alsies to Midland.”

“I was immediately drawn to Alsies’ unique brand, innovative technology, and dedication to creating high-quality experiences. I’m excited to bring Alsies to Midland, reviving the classic ice cream truck with a modern twist that makes the experience more convenient and enjoyable for customers.”

The Alsies mobile app has real-time tracking, live route information, and notifications when the truck is nearby. Customers receive text alerts when routes are scheduled in their neighborhood and they can even call the truck directly to their location, bringing happiness to their doorstep.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- unit expansion (topic)
- texas (location)
- franchisee (topic)
- texas expansion (topic)
- Midland (location)
- Alsies (company)
- Travis Kososki (person)
- ice cream truck (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20250228_techdriven_ice_cream_truck_expands_in_texas_with_franchisee_danny_white_in_.html). Summarized by Burnaze (https://burnaze.com/article/b315ef8e-2080-451d-b450-8f1bbd13ab1a).