---
title: "The Great Franchisee: Lisa Parks, Maid Right, Austin"
url: https://burnaze.com/article/b3f61ef5-d1d0-4004-87f0-069100068109
source: "1851 Franchise"
original_url: https://1851franchise.com/the-great-franchisee-lisa-parks-maid-right-austin-2716027
category: "Cleaning & maid"
industry: "Home Services"
segment: "Cleaning & maid"
published: 2021-06-21T15:10:00.000Z
modified: 2026-11-01T01:44:05.905Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/6179c581db175ce82f3862f91ba9aab29639.jpg
---

# The Great Franchisee: Lisa Parks, Maid Right, Austin

**TL;DR:** Lisa Parks, a business development expert, has become a franchisee of Maid Right, an eco-friendly residential cleaning franchise from Premium Service Brands, in Austin, Texas. She was drawn to the franchise due to its customer-centric approach and eco-friendly commitment.

*originally published in 1851 Franchise on 2021-06-21. [Read the original](https://1851franchise.com/the-great-franchisee-lisa-parks-maid-right-austin-2716027).*

## Story

Twenty years ago, Lisa Parks began what would become a thriving career in marketing and advertising. Now, the business development expert is starting a new career as one of the newest franchisees with Maid Right, the 21-unit eco-friendly residential cleaning franchise from Premium Service Brands.

Parks says her passion for business development and a growing demand she identified in the home services industry prompted her to make the pivot into business ownership with Maid Right. She says she saw a real need for a cleaning company that focused on service, premium products and equipment and a commitment to enhancing the community.

- She was born and raised in Austin, Texas and went to Westlake High School.
- She graduated college from the University of Texas and spent the next twenty years working in radio, television, and digital advertising.
- About ten years ago, a neighbor of hers, who was a franchise consultant, told her how she was in the business of matching people with franchise opportunities based on their skill sets.
- With residential cleaning in particular, she had mixed experiences.
- She really wanted to create a company culture where best-in-class service was at the heart of what they do.

She decided to become a franchisee because the idea of being a part of a community of owners across the country, made franchising through Premium Service Brands very compelling to her.

- She worked with her franchise consultant at FranNet, and they went through an entire assessment to find the best fit for her personality and skill set.
- She knew she wanted to do something in home services and enhance her community through her business.
- Maid Right was the right opportunity for her.

She picked Maid Right because she liked their eco-friendly commitment, along with their "customer-centric" approach. Their affiliation with the other Premium Service Brands franchises aligned well with her plans for the future of the business.

Her dreams with the business include continuing to grow her business in Austin and the surrounding area. She wants to embed herself in the community and eventually offer other service options from the Premium Service Brands family. Her goal is to provide a whole-home solution through the brands she offers.

Her advice for others looking at buying a franchise is to find a great franchise consultant. Also, in advance, create a list of your must-haves and must-not-haves. You find yourself honing in on those during your discovery process. You have to be careful going down the path of "what will bring me happiness as a hobby" versus "what will be the best business opportunity."

In her personal time, she loves all things outdoors, particularly if it's near the lake or the beach, and traveling. She also loves cooking and DIY projects.

Maid Right is one of the nation's leading residential and commercial cleaning service franchises, founded in 2012 and headquartered in Charlottesville, VA. It was acquired by Premium Service Brands in 2018 and has since grown to over 20 locations with plans to nearly double in size by the end of 2020. Maid Right is known for its reliable and consistent service, using safer, healthier, and greener products, all of which are non-toxic, fully eco-friendly and biodegradable, including the brand's proprietary Enviro-Mist disinfectant.

## Entities

- 1851 Franchise (publication)
- Home Services (sector)
- home services (topic)
- franchise ownership (topic)
- franchisee (topic)
- austin (location)
- Premium Service Brands (company)
- FranNet (company)
- Maid Right (company)
- business development (topic)
- eco-friendly (topic)
- Premium Service Brands acquisition of Maid Right (deal)

---
Originally reported by 1851 Franchise (https://1851franchise.com/the-great-franchisee-lisa-parks-maid-right-austin-2716027). Summarized by Burnaze (https://burnaze.com/article/b3f61ef5-d1d0-4004-87f0-069100068109).
