---
title: "MOOYAH COO Featured in The Wall Street Journal"
url: https://burnaze.com/article/b428ab8b-9dc0-48e9-b750-db683cc348ee
source: "1851 Franchise"
original_url: https://1851franchise.com/mooyah-coo-featured-in-the-wall-street-journal-2711005
category: "Burger"
industry: "Restaurants"
segment: "Burger"
topics: ["People"]
published: 2019-09-12T21:16:00.000Z
modified: 2026-11-01T02:31:13.011Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/890eb46b62a022e2ecaf70e15ebcb75a4605.jpg
---

# MOOYAH COO Featured in The Wall Street Journal

**TL;DR:** MOOYAH COO discusses the labor crisis in the fast-casual industry and the brand's strategy to fill roles with older workers and retirees. MOOYAH is facing a labor crisis as fewer young people look for jobs in foodservice, and is instead turning to older workers and retirees.

*originally published in 1851 Franchise on 2019-09-12. [Read the original](https://1851franchise.com/mooyah-coo-featured-in-the-wall-street-journal-2711005).*

## Story

According to the MOOYAH Franchise Blog, fewer and fewer young people are looking for after-school and summer jobs in foodservice. While fast casual restaurants were once a popular source of employment for teenagers and college-age adults, the industry is facing a labor crisis as more young people opt for internships or extracurricular activities. Concepts like MOOYAH have instead turned to older workers and retirees to fill roles.

Darden said to the Wall Street Journal, “We’re no longer in a situation where we can sit back and wait on applications coming in from people who want to work for us. It’s a war for talent.”

As a burger franchise dedicated to bettering communities, MOOYAH wants young people to look at a career with MOOYAH as more than just a summer job. MOOYAH employees learn valuable skills and work experience in an environment that is laid-back, friendly and fun. However, the brand is also supportive of teenagers in any community striving to pursue their own academic, extracurricular or career-driven interests.

Darden encourages MOOYAH franchise owners to recognize team members for their hard work, like this Baton Rouge, Louisiana employee Trina Lockadoo.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- MOOYAH (company)
- Baton Rouge (location)
- fast casual industry (topic)
- labor crisis (topic)
- staffing strategy (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/mooyah-coo-featured-in-the-wall-street-journal-2711005). Summarized by Burnaze (https://burnaze.com/article/b428ab8b-9dc0-48e9-b750-db683cc348ee).
