---
title: "CNBC: McDonald's Quarter Pounder is getting bigger (really!)"
url: https://burnaze.com/article/b59edad1-7000-4f64-b6e5-eb652fa8e764
source: "1851 Franchise"
original_url: https://1851franchise.com/cnbc-mcdonalds-quarter-pounder-is-getting-bigger-really-2011
category: "Burger"
industry: "Restaurants"
segment: "Burger"
published: 2015-07-06T21:16:00.000Z
modified: 2026-11-01T03:20:54.385Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/8d777f385d3dfec8815d20f7496026dc5791.png
---

# CNBC: McDonald's Quarter Pounder is getting bigger (really!)

**TL;DR:** McDonald's will replace its Quarter Pounder beef patty with a bigger version to win back customers after a decline in same-store sales. The new patty will be 4.25 ounces before cooking and have a new shape.

*originally published in 1851 Franchise on 2015-07-06. [Read the original](https://1851franchise.com/cnbc-mcdonalds-quarter-pounder-is-getting-bigger-really-2011).*

## Story

An Oak Brook, Ill.-based McDonald’s has announced plans to change the popular Quarter Pounder menu item. The brand will be replacing the beef patty with a bigger, beefier version in an attempt to win back customers after a decline in same-store sales this past year.

According to CNBC the new beef patties will be 4.25 ounces before cooking and have a new shape, making it more of a quarter-pounder plus. This differs from the current patty which is 4 ounces before cooking and shrinks to 2.8 ounces after cooking.

The change will allow for consumers to experience a juicier, more flavorful burger. McDonald’s hopes this change will strengthen its core burger platform and increase burger sales. This change comes amid the brands plan to turnaround their business and bring tastier food to the menu. In addition to the quarter pounder change, the brand has been listening to customers and is testing all-day breakfast.

The new patty is expected to roll out to McDonald’s locations within the next month.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- menu pricing (topic)
- McDonald's (company)
- sales decline (topic)
- Oak Brook (location)
- business turnaround (topic)
- menu item update (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/cnbc-mcdonalds-quarter-pounder-is-getting-bigger-really-2011). Summarized by Burnaze (https://burnaze.com/article/b59edad1-7000-4f64-b6e5-eb652fa8e764).